Choose products carefully. Don't promote something you wouldn't buy or don't like just to make money. It will backfire and cause you to lose credibility with your website visitors. People are more likely to buy products you personally recommend. If you don't have experience with the product, be sure to check out reviews to see what other people's experience with it is.
Excellent written article, I only recently started delving into Amazon affiliate sales and have been following what you recommend with links in posts and reviews converting better. One question I had which you don’t show in a screen shot is how many sales are through product link clicks and how many are through “all other items ordered”. I am curious to know what # of sales are from products not directly listed, but just taking advantage of the Amazon cookie and getting percentage of those sales.
To make this type of business a success, you do need to plan it. You can't just pick any niche. If you pick a niche but the people in that niche aren't big on purchasing things, then your business won't succeed. You have to really research the niche you are interested in to make sure the people in your niche are looking and willing to purchase the products you recommend. Also, you need to plan and research the products you recommend. Don't just recommend any product that you find. It needs to be of high quality. If you recommend poor quality products, your readers will stop listening to your recommendations.
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Note from Justin & Joe: We will be repricing ALL of the Amazon Associates sites on our marketplace to reflect this change. Our methodology for this will include using the seller’s earning report from Amazon. We have created a formula using historical sales that adjusts the commission percentage based on the new rates that Amazon has rolled out. These rates are adjusted in every category and accurately updated with the historical earning amounts. Since every item is in a different commission category, we will take every category that the website is selling in into account for the new adjusted valuation price.
Also, you have to plan for the long term. Affiliate marketing is not a quick scheme for getting rich. This type of business model will not make you a lot of money at the beginning. It takes time to build up an audience, but your income does grow over time. So, you'll have to plan a way to support yourself until your affiliate marketing business grows to make enough income to support you.
You and FatCow are independent contractors, and nothing in this Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between the parties. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on your Affiliate Site or otherwise, that contradicts anything in this section.
This is usually called Cost-Per-Action or CPA offers. CPA offers typically require the visitor to take some kind of action, and if that visitor takes that action, then the affiliate network pays you. Often this action is submitting an email to become an email lead for a company, or filling out an entire form, whether a lead form or a survey data collection form. While CPAs pay lower than offers that pay you per sale, they often convert at a much higher rate, since there is no money that the visitor has to put down for the conversion to be complete. This higher conversion can often more than make up for the lower profits earned on an individual basis.
The best way to sell other people’s products and services is to provide value to others. Make sure this is built into your affiliate marketing business model. For example, I own the website DogFoodInsider.com. On that website, I teach people about dog nutrition and more importantly, how to choose a high quality dog food for their beloved dog. You’ll also notice on that website I also recommend people purchase their dog food from Amazon.com. Not only is it cheaper, but they have a wide selection to choose from and they don’t have to lug 30lb bags of dog food home from the store.
Very informative. I left a comment because I know what it is like to spend hours or even days writing a great blog to not even have someone leave a simple comment one way or the other. I started making only something like $3.00 a month with Amazon affiliate when I first started, what a joke! I was about to quit when I read your article and like one other and found out there was real money to be made. Now I am making a million dollars a year…just kidding, I couldn’t even type that sentence with a straight face. Seriously though I have boosted my earnings to a high of around $96 to an average of like $45 a month with still isn’t much, but much better than my adsense earnings. Well good day and thanks for the insights.
You are solely responsible for the development, operation, and maintenance of your Affiliate Site and for all materials that appear on your Affiliate Site. Such responsibilities include, but are not limited to, the technical operation of your Affiliate Site and all related equipment; creating and posting product reviews, descriptions, and references on your Affiliate Site and linking those descriptions to our website; the accuracy of materials posted on your Affiliate Site (including, but not limited to, all materials related to FatCow Products and Services); ensuring that materials posted on your Affiliate Site do not violate or infringe upon the rights of any third party and are not libelous or otherwise illegal. We disclaim all liability and responsibility for such matters
Wonderful post. Thanks for sharing the insights. Would you mind throwing some light on not your product itself but the competition your product had prior to you entering. For example – I sell essential oil in the geated beauty category and since the competition is so fierce, I’m struggling to make organic sales. Indeed, sales and reviews seem to be the mantra for AMZ algo. I’m currently trending at 31 reviews and should hit the 50 review mark in 2 weeks hopefully. I’m truly hoping things start to change then.

The more people you are able to help, the more money you will make in return. It really is that simple. Sure, many other “guru’s” out there will tell you about ways to make money on auto-pilot using super-secret systems or software programs that do all the work for you. But unless you are truly providing value to other people, you will never make a good living long-term in affiliate marketing.
Their policies are strict. Be sure to read through Amazon’s affiliate program policies very carefully. Any violation of their policies is grounds for account suspension--something which could be devastating if you build an entire website or store around affiliate links. Amazon has also been known to suspend accounts without any prior notice, so tread carefully.
If you don’t promote the right products, even if you know the owner or think it might be a great fit, you run the risk of losing the trust you have built with your audience. It takes hard work to build authority and trust, and one bad affiliate offer could potentially ruin that, so be sure you trust the product you’re recommending, and the team behind the product to take care of your people.
Each party hereby agrees to indemnify, defend and hold harmless the other party and its affiliates, directors, officers, employees and agents, from and against any and all liability, claims, losses, damages, injuries or expenses (including reasonable attorneys' fees) brought by a third party, arising out of a breach, or alleged breach, of any of its representations or obligations herein.
My only suggestions would be to email them back, clarify why they think your website is a social network. If your site is empty of content (such a bunch of empty pages waiting for content to be added), I would fill those pages up/delete them before reappyling to the program. Also make sure you have more content than just affiliate content. You want to be providing real value to the audience, plus you don’t want Google to think you are a thin affiliate website.
I want to help you get started in affiliate marketing and I want to do it for free. If you sign up for this affiliate marketing e-course, by next week, you will have a rock solid affiliate marketing business model, a full website blueprint, and a roadmap for how to achieve success in this industry. From there, the rest is up to you. At the very least, I can help you lay the foundation and get started.
You wouldn’t install the same Google Analytics code on every single website you own right? Of course not, because you wouldn’t be able to tell how much traffic each of your websites were receiving individually. So the same thing can be said for tracking the money you make on your websites (and yet people still tell me they use only one Amazon tracking ID for all of their websites /facepalm). In the ,past I’ve gone so far as to create 15 different tracking ID’s for use on a single website.
(f) are directed toward children or knowingly collect, use, or disclose personal information from children under 13 years of age or other applicable age threshold (as defined by applicable laws and regulations); or violate any applicable laws, ordinances, rules, regulations, orders, licenses, permits, guidelines, codes of practice, industry standards, self-regulatory rules, judgments, decisions, or other requirements of any applicable governmental authority related to child protection (for example, if applicable, the Children’s Online Privacy Protection Act (15 U.S.C. §§ 6501-6506) or any regulations promulgated thereunder or the Children’s Online Protection Act);
Time Is Your Enemy – I say this because writing a compelling and captivating article is not easy let alone writing everyday filling your website with valuable information so that you can market or promote your product. But guess what, people are doing it and they are succeeding in their own rights. It is doable no doubt but you also have to set your own expectation and goal in a manner that are achievable in bits and pieces. It took me 3 hours writing this article you are reading right now but I know I am a slow writer and this is my website so it is nice to call it my own.
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I Really would publish content, add them on the article submission sites, i would get income… on the other hand must decrease my price tag to Bucks7 – since i don’t make a record, i don’t take full advantage of my buyer price whenever they gotten on my own internet site. It’s only not economical for travel to write down in lots of niche markets. Create on your own in one particular specialized niche, and strive to create content in this specialized niche for long periods of your energy (even once and for all). You may achieve a great deal of supporters as a result, and you will probably achieve supporters for undertaking the contrary. Article marketing is not hard, and something can every-fect and get better at with your leisure time.


There’s no need to be intimidated by the cons noted above. Every affiliate program comes with them as does any working relationship you enter into with a well-known brand. Think of Amazon like Google: their top priority is keeping customers happy. Without their continued satisfaction, they wouldn’t be in business and you wouldn’t have an affiliate program to take advantage of, so they need to ensure you don’t abuse the terms of use.
Disclaimer of Warranties. WE AND OUR AFFILIATED COMPANIES AND AGENTS MAKE NO REPRESENTATIONS OR WARRANTIES ABOUT THE SUITABILITY, RELIABILITY, AVAILABILITY, TIMELINESS, SECURITY OR ACCURACY OF THE HUBSPOT PRODUCTS, HUBSPOT CONTENT, THE AFFILIATE PROGRAM OR THE AFFILIATE TOOL FOR ANY PURPOSE. APPLICATION PROGRAMMING INTERFACES (APIs) AND THE AFFILIATE TOOL MAY NOT BE AVAILABLE AT ALL TIMES. TO THE EXTENT PERMITTED BY LAW, THE HUBSPOT PRODUCTS AND AFFILIATE TOOL ARE PROVIDED "AS IS" WITHOUT WARRANTY OR CONDITION OF ANY KIND. WE DISCLAIM ALL WARRANTIES AND CONDITIONS OF ANY KIND WITH REGARD TO THE HUBSPOT PRODUCTS AND THE AFFILIATE TOOL INCLUDING ALL IMPLIED WARRANTIES OR CONDITIONS OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE AND NON-INFRINGEMENT.
(e) disclosing on your Site accurately and adequately, either through a privacy policy or otherwise, how you collect, use, store, and disclose data collected from visitors, including, where applicable, that third parties (including us and other advertisers) may serve content and advertisements, collect information directly from visitors, and place or recognize cookies on visitors’ browsers, and providing information on the visitor’s choices with respect to opting-out from online advertising where required by applicable law, and
Many publishers present affiliate links in the same way others would run display ads on their site. Below is a screenshot from SugarRae.com, a popular affiliate marketing blog. Notice that the right rail is labeled as “Advertisement” and includes two ads (one for Raven and the other for Genesis). These look like banner ads, but they’re actually affiliate links–in the form of an image, not text. To most viewers, there’s very little distinction between a banner ad and an affiliate link here, but the compensation structure of course matters to the affiliate and the publisher.

I recognize that the list above is short; however, that’s because Amazon affiliate marketing really doesn’t require a specialized theme in order for it to work well (unless it’s one of the unique cases noted in the themes above). Instead, you’re better off using WooCommerce if you want to build a full affiliate store or simply stick to the WordPress theme you currently have and add affiliate plugins to the mix.
Excellent article Chris! This will help me out a lot. I am a new author through amazon and my book is also being sold through KDP Select (The kindle option worldwide) but regardless of my advertising on my Facebook page, which cost money, I do not seem to be getting anywhere. With Amazon Associates, is it totally free and no cost to you or do you pay a fee over a certain amount of time. Also if you have any tips on how to get a book out there that would be excellent. My book is being sold at Books a Million, Barnes and Noble, and Alibris. I plan on doing a book signing at Barnes and Noble in hopes it will raise awareness of my book.
Meeting the standard can be complicated enough if you are running direct linking campaigns as an affiliate. It becomes even more complex if you are building an email list or running another complex funnel that requires you to collect personal information. Make sure you have a simple way of collecting data reports and deletion requests so you can respond in a timely manner.
You are solely responsible for the development, operation, and maintenance of your Affiliate Site and for all materials that appear on your Affiliate Site. Such responsibilities include, but are not limited to, the technical operation of your Affiliate Site and all related equipment; creating and posting product reviews, descriptions, and references on your Affiliate Site and linking those descriptions to our website; the accuracy of materials posted on your Affiliate Site (including, but not limited to, all materials related to FatCow Products and Services); ensuring that materials posted on your Affiliate Site do not violate or infringe upon the rights of any third party and are not libelous or otherwise illegal. We disclaim all liability and responsibility for such matters
You don’t necessarily need experience to come across as an expert in any field, but it certainly helps when people know you’re connected to that industry in some way. For example, would you rather purchase a marketing book from Neil Patel, a mover and shaker in the industry, or from someone who has had no marketing experience and just created his website yesterday?

This Affiliate Agreement ("Agreement") contains the complete terms and conditions between us, FatCow ("FatCow") and you, regarding your application to and participation in, the FatCow Affiliate Program (the “Affiliate Program”) as an affiliate of FatCow (an “Affiliate”), and the establishment of links from your website to our website, https://www.FatCow.com.


Just like a real-world funnel, a sales funnel acts similarly. It funnels down visitors through several stages before they become buyers. The way Henry explains it, if you're not creating an emotional attachment during each stage of that funnel, then you're largely wasting your time. It has to start from the very beginning, and it has to carry out all the way to beyond the purchase. 

There is a minimum commission amount of $25. This is the minimum amount that you must earn before you will be paid commissions. In any commission period, your commission must exceed this amount before you will receive any sums for that period. Commissions below this minimum amount will be held until such time as the commission equals or exceeds this amount.
You get to hand-pick what you promote. Unlike display ad systems that typically choose which brands serve ads on your WordPress site, you have total control over this with Amazon affiliate links. You’ll never have to worry about a competitor’s link showing up on your site and the link will always be relevant to the content that it appears within or beside--which will improve its chances of getting clicked.

During each calendar month, you may earn advertising fees for Qualifying Purchases. Most advertising fees are calculated as a percentage of Qualifying Revenues based on the tables below and are subject to the limitations described in the “Limitations on Advertising Fee Rates for Certain Products” section below. We also may offer advertising fees in the form of bounties or other special offers as described in the “Special Offers and Promotions” section below. “Qualifying Revenues” mean amounts we receive from customers’ Qualifying Purchases, excluding shipping, handling, and gift-wrapping fees, taxes, and service charges, and less any rebates, credit card processing fees, returns, and bad debt.


I come from an unsuccessful background of web design/SEO. I blogged because I knew it was good for SEO, but my articles didn’t monetize. I took a leap of faith and dropped my clients to figure out blogging/affiliate marketing. I was good at website speed optimization and knew hosting was the #1 factor. After some research, I saw SiteGround was #1 in most Facebook polls and had a great reputation with generous affiliate commissions. So I wrote tutorials on website speed… how to configure WordPress cache plugins, hosting reviews, and other speed-related topics. Usually near the end of a post I would say “Oh, here’s why you should switch to SiteGround” with evidence on why they’re the best… polls, tweets, load time improvements, etc. That’s when things got good. Now I have 0 clients and the freedom to do live my life. I wrote this tutorial because I’m actually excited to help people do the same – without the BS.
Education occurs most often in "real life" by becoming involved and learning the details as time progresses. Although there are several books on the topic, some so-called "how-to" or "silver bullet" books instruct readers to manipulate holes in the Google algorithm, which can quickly become out of date,[37] or suggest strategies no longer endorsed or permitted by advertisers.[38]
11.2. Responsibility for Binding Agreement. You acknowledge that you have read this Agreement and agree to all its terms and conditions. You understand that we may at any time (directly or indirectly) solicit Customer referrals on terms that may differ from those contained in this Agreement or operate Sites that are similar to or compete with your Site. You have independently evaluated the desirability of participating in the Program and are not relying on any representation, guarantee, or statement other than as set forth in this Agreement.
Discounts and Coupons. You are not allowed to post any refunds, credits or discounts on the FatCow Products and Services, or other content concerning FatCow without FatCow’s prior written consent in each instance. Affiliates may only use coupons and discounts that are provided exclusively through the Affiliate Program using banners and links. Each Link connecting users of the Affiliate Site to the pertinent area of the FatCow website will in no way alter the look, feel, or functionality of the FatCow website. Any violations of the terms surrounding links, coupons, refunds, credits or discounts shall constitute a material breach of this Agreement, and may result in your termination from the Affiliate Program or the withholding of Commission Fees

(c) Influencer Content and Site. For avoidance of doubt, you acknowledge that Influencer Content you submit will be subject to the provisions of the Conditions of Use on the relevant Amazon Site relating to posting content or submitting material and that your Site is subject to the requirements of Section 3(b) of the Participation Requirements relating to compliance with all applicable laws (for example, if applicable, the US FTC Guides Concerning Use of Endorsement and Testimonials in Advertising).


The Local Associates Portal, all Promotional Materials, and any other information and content provided to you in connection with the Local Associates Program are included as “Service Offerings” under the Associates Program Operating Agreement. All disclaimers and indemnity obligations under the Associates Program Operating Agreement will apply further to liabilities, claims, damages, losses, costs, and expenses relating to your Recommendations Page and any Local Associates Marks or other data or materials you provide in connection with the Local Associates Program.
Affiliate marketing currently lacks industry standards for training and certification. There are some training courses and seminars that result in certifications; however, the acceptance of such certifications is mostly due to the reputation of the individual or company issuing the certification. Affiliate marketing is not commonly taught in universities, and only a few college instructors work with Internet marketers to introduce the subject to students majoring in marketing.[37]
Your web host is responsible for hosting all of the files necessary for your site to function. When choosing a web host you’re going to have a variety of options to choose from. Some will be dedicated towards sites with large volumes of traffic, while others will specifically host WordPress sites. We offer a detailed breakdown of hosting options here.
Hi Art, we have the disclosure on the footer of virtually every page, but you can do things like make a link to Amazon on phrases such as “Crest Whitestrips” or even “Get a great deal on Crest Whitestrips” – This article is a good read where Sara asked Amazon to clarify these exact questions: http://marketingwithsara.com/amazon/warning-to-all-affiliate-marketers
This year two affiliate marketers based in California, Shawn Hogan and Brian Dunning, pleaded guilty to defrauding eBay of at least $20 million in a scheme involving a notorious affiliate marketing tactic known as “cookie stuffing.” According to court documents, Mr. Hogan operated a network in which affiliates exchanged links and banner ads to help drive traffic to each other’s sites. The sites also agreed to host ads controlled by Mr. Hogan’s company, but in reality, these ads were cookie-stuffing devices. Users who viewed the ads had a small tracking code, or cookie, dropped on their computer. If those users went on to make a purchase from eBay, the cookie signaled that Mr. Hogan’s company was responsible — and eBay paid a commission.
WP Rich Snippets – premium plugin that adds rich snippets (eg. review stars) to your snippets. You get 33% of sales and it’s what I use on my site. However the developer does not provide plugin updates or support. Here’s a post I used it on. If you’re writing reviews, get 100% need SOME rich snippets plugin. The All In One Schema plugin works too. If you want to allow users to submit reviews, try the Site Reviews plugin.
You are solely responsible for the development, operation, and maintenance of your Affiliate Site and for all materials that appear on your Affiliate Site. Such responsibilities include, but are not limited to, the technical operation of your Affiliate Site and all related equipment; creating and posting product reviews, descriptions, and references on your Affiliate Site and linking those descriptions to our website; the accuracy of materials posted on your Affiliate Site (including, but not limited to, all materials related to FatCow Products and Services); ensuring that materials posted on your Affiliate Site do not violate or infringe upon the rights of any third party and are not libelous or otherwise illegal. We disclaim all liability and responsibility for such matters
In no case shall you have the right to go to court or have a jury trial. You will not have the right to engage in pre-trial discovery except as provided in the rules; you will not have the right to participate as a representative or member of any class of claimants pertaining to any claim subject to arbitration; the arbitrator’s decision will be final and binding with limited rights of appeal.
Every single network or merchant will provide you with specific links that you can use to promote whatever it is you're looking to sell. Be sure to scrutinize the details of any offer that you decide to partake in. Then, build out your affiliate links and ensure that the sales and clicks are registering your to your account. You can use URL shorteners like Bitly or Google's own shortener to make the links more manageable in terms of length.
Amazon has already made similar adjustments in many overseas markets. In 2015, the company moved its European affiliate program to a category-based structure, and according to the affiliate management firm GeniusLink, the result was more of a subtle chill than a freeze-out. “There’s definitely some pain as a result of it,” says GeniusLink CEO Jesse Lakes, “but we haven’t had a single client who stopped doing business because of the new payout structure.”
SEO: getting consistent traffic by writing AWESOME content about your keywords (there’s a phrase “length is strength” in SEO and this paid off big time for me). Maybe you’re doing videos or an eCourse, but I found blog posts WAY easier to update which means less maintenance. The biggest factor by FAR was the time I spent meticulously creating my tutorials… which eventually resulted in a sudden 3x increase in SEO traffic
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