Theme – you don’t need a special theme for affiliate marketing, you probably just need a blog. I recommend StudioPress themes since that’s what Yoast, Matt Cutts (from Google), and I use. Matt Mullenweg, founder of WordPress also recommends them. One of the biggest mistakes I made was using a theme from Themeforest… since they’re built by independent developers who may stop making updates to their theme. This happened to me and I hear horror stories all the time about people having to switch themes and redesign their entire site. I’ve been using the same StudioPress theme (Outreach Pro) for 3 years. Their themes are lightweight (load fast), SEO-friendly via optimized code, secure, and they have a huge selection of plugins for the Genesis Framework and an awesome community in the Genesis WordPress Facebook Group. They include documentation for setting it up and will serve you for many, many years.
Do you have any opinions about sites that got hit with Google Fred for having too much affiliate content? I think one of your other sites got hit (not TYS) and I saw you add a lot of new content but it’s not going up much. The same thing happened to me; I had too much affiliate content and got penalized; added more content but it’s not helping. I am thinking of just starting a new site and redirecting links to the new site. I feel like this penalty is unrecoverable….
Company agrees to defend or, at its option, settle any claim or action against MA to the extent arising from a third party claim that a permitted use of the Technology by the end users infringes any U.S. patent or copyright, provided Company has control of such defense or settlement negotiations and MA gives Company prompt notice of any such claim and provides reasonable assistance in its defense. In the event of such a claim of infringement, Company, at its option, may provide MA with substitute Technology reasonably satisfactory to MA to replace those affected Technologies then in MA's inventory. Company will not be liable under this Section if the infringement arises out of MA's activities after Company has notified MA that Company believes in good faith that MA's activities will result in such infringement. The foregoing states the entire liability of Company with respect to infringement of intellectual property rights.

But big brands began to become enlightened in the mid-2000s. They started to invest more and more budget into online marketing initiatives, while Google slowly moved to favoring them in the search results. Blogs were undergoing a metamorphosis — evolving from glorified online diaries to significant sources of valuable content with increasingly large readerships.


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Once you’ve done all the heavy lifting of niche selection, keyword research, and competition analysis, then you can finally start building your site. It’s important not to skip all the steps above. You’d hate to spend months on a site, only to learn that it won’t be profitable at all. All that hard work for nothing. You can read more about why I use WordPress for my Amazon sites.

It’s hard to predict exactly what Amazon’s new rates will mean for those participating in the program, but there’s plenty of reason to be nervous. The most immediate change will be the end of Amazon’s “variable standard program fee” rates, which gave sites a higher cut as they drove more business to Amazon. The scale ranged from 4 to 8.5 percent, depending on how many products visitors bought in a given month. Robey says she never had trouble selling enough products to earn an 8 percent rate.
You should also have tracking setup for every affiliate link of yours. You can do this with something like Voluum that can track the sales you are getting and where those sales are coming from. This will be useful data for an analytical buyer who wants to split test the website, not to mention it will allow you to split test the site and possibly push your monthly net profit up which will also increase your site’s listing multiple price.
All commissions are calculated based on the net transaction. In other words, all payment processor fees are first deducted from the sums collected from the customer. Then, all payment processor fees are deducted. The remaining amount is a commissionable sale. The commission rate listed on the website is then applied to determine the amount due the affiliate. Any sums paid for payment processor fees are not commissionable. The Program Operator may also charge a per transaction fee for every transaction processed. In the event that a per transaction fee is applied, the amount of the fee can be seen on the website. Any such fee is not commissionable and is also deducted from the sums paid by the customer, prior to the calculation of any commission.
The good news about selling Amazon affiliate sites is that buyers still consider them an excellent investment opportunity. From a buyer’s standpoint, not much is likely to change. The sites are still very hands off and require little to very slight management on their part to run. If anything, they will be getting a slight “discount” on these Amazon affiliate sites since the sites themselves will still be attracting the same amount of traffic that they can use to split-test new offers once they acquire the sites.
I relay the story of Dan Henry because it exemplifies the power of this thing called the internet that binds us all. And while Henry has succeeded on a massive scale, so many others have hit roadblocks, stumbled, fallen and failed. The large rate of failure helps to mystify and obfuscate this world of affiliate marketing because so many are trying to penetrate this market but so few are able to succeed on a large scale.
Hey Chris! I stumbled upon your site from a few people. I’m now interested in starting a niche business and grow from there. I’ve tried to target another niche, with keywords as a first timer, and still having difficulties targeting certain keywords. I would like to get a boost of motivation on starting a small and simple amazon style niche site. I don’t know if you covered this, but I’d like to know what sort of criteria that you go through when choosing a site. So far, I have found a keyword with the following criteria:
This Affiliate Agreement ("Agreement") contains the complete terms and conditions between us, FatCow ("FatCow") and you, regarding your application to and participation in, the FatCow Affiliate Program (the “Affiliate Program”) as an affiliate of FatCow (an “Affiliate”), and the establishment of links from your website to our website, https://www.FatCow.com.
5.1 We make no express or implied warranties or representations with respect to our Affiliate program or any products or items sole through such program (including without limitation, warranties of fitness, merchantability, non-infringement, or any implied warranties arising out of a course of performance or trade usage). We make no representation or warranty that the operation of the Sites or any of them will be interrupted or error-free and will not be liable for the consequences interruptions or errors.
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