It’s no secret that Amazon is a pioneer in ebooks and expanding opportunities for indie authors. But Amazon also led the way in online affiliate marketing. In 1996, Amazon was a small online book retailer run from Jeff Bezos’ garage. With a limited marketing budget, Amazon decided to tap into readers’ love of books to help spread the word. Instead of having an initial outlay of money to buy advertising, Amazon paid people a commission when they referred buying customers to Amazon. This commission was paid after the customer bought, eliminating upfront marketing costs.
Probably the simplest route, if you have an affiliate site that is already making sales, then you should hit up your affiliate manager with a pay bump request. Many affiliate marketers do this, and then run incredibly successful paid campaigns, with this pay bump as their only real profit margin. Because they have this extra bit of money to work with, they are often given an advantage over other affiliates who did not get a pay bump.
Armed with this knowledge you’d think that people would spend more time testing their theme or website layout to determine the optimal way to make money from their website right? Well, this is precisely why once you get your website to start earning ~$1,000 per month you should consider testing out a new theme. It doesn’t make sense to start testing theme changes or try moving to a new theme until you are making at least ~$1,000 per month.
These strategic buys can lead to new insightful data as well. You will see other products within your niche that the audience is prone to buy, which can help you in deciding to launch your next product. Also, each of these sites can become little satellite sites that can collect emails for your overall brand. This strategy is not at all new, and Jon Haver from Authority Website Income has already written a detailed post about the concept here.
For example, when someone drops a comment on a blog post, you should engage with that person, even if it's only to say thanks. This helps to bridge that emotional divide. Be sure to stay on top of all engagement on every platform. Don't allow it to consume you, but do your best to respond to people in a timely manner. This could make all the difference in succeeding with a sale or making someone pass you up. The more you nurture and develop your audience, the more they'll believe become fervent buyers.