Excellent written article, I only recently started delving into Amazon affiliate sales and have been following what you recommend with links in posts and reviews converting better. One question I had which you don’t show in a screen shot is how many sales are through product link clicks and how many are through “all other items ordered”. I am curious to know what # of sales are from products not directly listed, but just taking advantage of the Amazon cookie and getting percentage of those sales.
Earnist is a premium WordPress plugin that lets you add, manage, and beautifully display your affiliate links from any affiliate program, including Amazon Associates! They help your affiliate links stand out. Each Earnist affiliate link includes a product photo, description, and an accurate price. This transparency and design helps increase conversion rates and commissions.
You Don’t Need To Track Affiliate Links To Improve Conversions – you will always hear people telling you to track affiliate links. But for me, I generally use the same content about SiteGround on all my speed optimization articles… it is very important it converts well. Change your approach on how you recommend your affiliate product (it’s perfecting your sales pitch).
This is how you turn visitors into buyers into raving fans. If anyone is serious about "making it" in affiliate marketing, or simply making any semblance of money online, they have to adhere to this single principle. The better you get at creating an emotional attachment during each stage of your funnel, the more likely you'll be to succeed and even to get rich through your efforts.
I would think valuation is just going to have to be based on what the sites earn post-change. I don’t know if Amazon’s associate account allows you to see the detailed breakdown (i.e. commission detail) of what categories all of your affiliates sales are coming from or not. Once that segment of your traffic clicks through to Amazon, they could buy anything and you get a commission on it. They won’t necessarily be buying a items that you are promoting/reviewing on your site.
Hi Spencer, I remember the post where you said your site was penalized and you we’re convinced it was due to too much affiliate links. bestsurvivalknife site… i also remember you had (i asume) the same link twice everytime, once as an image and once as a textlink. Whenever i check a site’s outbound links i notice that each link only gets counted once , it seems to ignore duplicates, so even tho a site might have an image and a textlink pointing to the same productpage/url it would only get counted as 1 outbound (affiliate)link This is what i see when i check outbound links with seoquake. Do you think Google sees it like that as well? I’m asking cause up to this point ive been very cautious with placing affiliate links and avoided placing them in my images to keep it at a minimum.
Product review sites are another popular vehicle for affiliate marketing strategies. Because these sites are inherently focused on providing information about products in which visitors are likely interested, the affiliate tie-in is pretty straightforward. The author writes about a product, highlighting the features and addressing any concerns, and then includes a link where readers can go to purchase the product.

5.2 We will not be liable for indirect, special or consequential or like loss or damage or any loss of revenue, profits or data arising in connection with this Agreement and/or the Affiliate program and/or any termination thereof, even if we have been advised of the possibility of such damages. Further our aggregate liability arising with respect to this Agreement and/or the Affiliate program and/or the termination thereof will not exceed the total commission paid or due and payable under this Agreement for the 12 month period immediately preceding the event giving rise to the payment obligation.
I relay the story of Dan Henry because it exemplifies the power of this thing called the internet that binds us all. And while Henry has succeeded on a massive scale, so many others have hit roadblocks, stumbled, fallen and failed. The large rate of failure helps to mystify and obfuscate this world of affiliate marketing because so many are trying to penetrate this market but so few are able to succeed on a large scale.
Affiliate marketing allows you to recommend products and services from other companies and be paid a commission if someone buys the product as the result of your recommendation. To track which purchases happens as a result of your recommendation(s), the merchant will provide you with a special link to use when linking to their website that contains a unique referral code assigned to you. If people click that unique link, and buy the product or service within a specified timeframe (the timeframe varies depending on the merchant), you get a commission on the sale.
Every single network or merchant will provide you with specific links that you can use to promote whatever it is you're looking to sell. Be sure to scrutinize the details of any offer that you decide to partake in. Then, build out your affiliate links and ensure that the sales and clicks are registering your to your account. You can use URL shorteners like Bitly or Google's own shortener to make the links more manageable in terms of length.
When you’re picking a domain name you’ll want to choose an authoritative domain, that doesn’t limit the potential of your website. For instance, topoutdoorgrillreviews.com might sound like a good choice, but then you’re limited to just writing about outdoor grills. Something like theultimatebackyard.com will allow you to expand your site into different niches as your site becomes more established.
You understand that we may at any time (directly or indirectly) solicit FatCow relationships on terms that may differ from those contained in this Agreement. We may also solicit relationships with entities that operate websites that are similar to or compete with your Affiliate Site. You have independently evaluated the desirability of participating in the FatCow Affiliate Program and are not relying on any representation, guarantee, or statement other than as set forth in this Agreement
Jason – so happy to hear the tutorial is helping! Affiliate marketing was a huge break for me and I’m sure it can be for your son too. Whatever products/services he ends up selling, just make sure he is excited about the industry he is – it takes a long of time creating content and it will keep him motivated especially when he gets his first sales.
Affiliate Contracts. Section 4.18 of the Seller Disclosure Letter sets forth a true and complete list of all contracts (all contracts required to be listed in Section 4.18 of the Seller Disclosure Letter, collectively Affiliate Contracts) between or among (a)(i) any Company or (ii) any Seller Party (on behalf of the Business) or the Business itself (in each case to the extent binding on a Company after giving effect to the Reorganization), on the one hand, and (b)(i) any Affiliate of a Seller Party or (ii) any officer, director or employee of a Seller Party in an executive position or above (or, to the Knowledge of Seller, any family member of any of the foregoing), on the other. Other than the Transaction Agreements and except as listed in Section 4.18 of the Seller Disclosure Letter, no Seller Party nor any Affiliate of any Seller Party (A) has any claim or cause of action against any Company or the Business or (B) owes money to, or is owed money by, any Company or the Business.
These Associates Program policies (“Program Policies”) are incorporated by reference in the Associates Program Operating Agreement, and capitalized terms used in these Program Policies and not otherwise defined here will have the definitions provided in the Agreement. The rights and obligations of the parties under Sections 3 and 6 of the Associates Program Participation Requirements, Section 3 of the Associates Program IP License and Section 4(d) and 5 of the Associates Program Local Associates Policy will survive the termination of the Agreement. For the avoidance of doubt and without limitation for purposes of Section 6(a) of the Agreement, any violation of the Associates Program Participation Requirements, the Associates Program IP License, Section 1 of the Amazon Influencer Program Policy or Section 3 of the Associates Program Local Associates Policy will be deemed a material breach of the Agreement.
I see you did have Yoast SEO mentioned here. I recommended Yoast SEO in your last post before I stopped by this blog to see what you posted. Good stuff my friend. I am going to publish more recommended WordPress plugins for affiliate marketers and bloggers soon. This way, we keep everyone in your side hustle circle informed what words best with WordPress.
Any products you choose should also have acceptable prices and be available to purchase most of the time. Some products aren’t sold by Amazon, but through sellers only. These can sometimes have higher markups than the product sold elsewhere, which can be a turn-off for your audience. Items sold by sellers might run out of inventory fast, too, so look for products that don’t appear to have a history of this issue.
There are countless mediums that you can deliver valuable content to your audience. You can use your blog. If you don't have a blog (which is a big mistake by the way), you can use social media, content marketing, video tutorials, infographics and so on and so forth. But  your primary channel to deliver long-form value is going to be your blog. Start building a blog early and stay consistent with it.
The easiest way to find affiliate programs to promote is to check if the people selling products and services you love have an affiliate program – assuming those products and services would be relevant to the visitors to your blog or website. There are also multiple ways to find new quality products or services to promote to your audience based on their interests. You'll find more information on how to do this here.
You get to hand-pick what you promote. Unlike display ad systems that typically choose which brands serve ads on your WordPress site, you have total control over this with Amazon affiliate links. You’ll never have to worry about a competitor’s link showing up on your site and the link will always be relevant to the content that it appears within or beside--which will improve its chances of getting clicked.
In addition to the foregoing Product Advertising Content and access to PA API, we may make available from time to time for use in connection with PA API sample source code and libraries, each of which will be made available to you under a separate license that accompanies each sample source code or library, as applicable. In connection with PA API, we may also make available specifications, user manuals, guides, supporting materials, and other information, regardless of format, describing the operational and functional capabilities, use limitations, technical and engineering requirements, and testing and performance criteria relevant to the proper use of PA API (collectively, “Specifications”). “Product Advertising Content,” as used in this License Agreement, specifically excludes any sample source code or libraries we make available to you under a separate license and any Specifications that we make available. It also specifically excludes any data, images, text, or other information or content relating to products offered on any site other than an Amazon Site.
Links that Dynamically Generate Products: Certain types of links that we may make available to you dynamically generate particular Products to display based on a contextual analysis of the page on which they appear. Amazon will crawl or otherwise monitor your Site and store gathered content to implement these types of links and to improve dynamic generation and the Associates Program. If you implement mechanisms that prevent us from crawling or otherwise monitoring your Site, you agree that these types of links may not function properly, and you will be solely responsible for any such malfunction.

(u) You will not directly or indirectly purchase any Product(s) or take a Bounty Event action through Special Links, whether for your use or for the use of any other person or entity, and you will not permit, request or encourage any of your friends, relatives, employees, contractors, or business relations to directly or indirectly purchase any Product(s) or take a Bounty Event action through Special Links, whether for their use, your use or the use of any other person or entity. Further, you will not purchase any Product(s) through Special Links or take a Bounty Event action for resale or commercial use (of any kind) or offer any Products on your Site for resale or commercial use of any kind.
Just one thing probably you would like to update in this post is the list of themes for Amazon affiliate website. I believe 3/5 are not available in the marketplace now. So it’s little annoying when you go in search for a theme and read the whole lot of information and started liking it but later you figure out that theme is no longer available for sale.
There’s no getting around it, making less money directly translates into a less valuable business. The valuations will go down, in some cases quite significantly as is the case for technology sites earning all their revenue from the Amazon Associates program. Again this clearly depends on the category of the site – some sites might see a slight increase in their earnings, but those are definitely in the minority. 

(g) include any trademark of Amazon or its affiliates, or a variant or misspelling of a trademark of Amazon or its affiliates in any domain name, subdomain name, in any “tag” or Associates ID, or in any username, group name, or other identifier on any social networking site (see a non-exhaustive list of our trademarks listed on our Non-Exhaustive Trademark Table); or
You and FatCow are independent contractors, and nothing in this Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between the parties. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on your Affiliate Site or otherwise, that contradicts anything in this section.
8.4. Affiliate shall not transmit any so-called “interstitials,” “Parasiteware™,” “Parasitic Marketing,” “Shopping Assistance Application,” “Toolbar Installations and/or Add-ons,” “Shopping Wallets” or “deceptive pop-ups and/or pop-unders” to consumers from the time the consumer clicks on a qualifying link until such time as the consumer has fully exited Merchant’s site (i.e., no page from our site or any Merchant.com’s content or branding is visible on the end-user’s screen). As used herein a. “Parasiteware™” and “Parasitic Marketing” shall mean an application that (a) through accidental or direct intent causes the overwriting of affiliate and non affiliate commission tracking cookies through any other means than a customer initiated click on a qualifying link on a web page or email; (b) intercepts searches to redirect traffic through an installed software, thereby causing, pop ups, commission tracking cookies to be put in place or other commission tracking cookies to be overwritten where a user would under normal circumstances have arrived at the same destination through the results given by the search (search engines being, but not limited to, Google, MSN, Yahoo, Overture, AltaVista, Hotbot and similar search or directory engines); (c) set commission tracking cookies through loading of Merchant site in IFrames, hidden links and automatic pop ups that open Merchant.com’s site; (d) targets text on web sites, other than those web sites 100% owned by the application owner, for the purpose of contextual marketing; (e) removes, replaces or blocks the visibility of Affiliate banners with any other banners, other than those that are on web sites 100% owned by the owner of the application.
Yes and no. Affiliate marketing can generate passive income, but the passive side of the income usually only follows putting in a few years of hard work to generate the brand and audience you'll need to begin generating those passive sales. I have multiple sites earning passive income, but each of those sites took a lot of front end work to build up to that point. And not every site gets to the point of passive income. Some sites require continual maintenance though the revenue they generate can also allow you to pay for that maintenance to be done vs. you needing to do it yourself.

An example of this business would be to create a blog in a particular niche. Let’s say you’re an audiophile. You could create a headphone review blog. On this blog, you write articles on your favorite headphones and tell people where they can buy it on Amazon. You then place your referral link for those headphones in your article. When people read the article and decide to buy the headphones, you get paid. Simple right?

Many voucher code web sites use a click-to-reveal format, which requires the web site user to click to reveal the voucher code. The action of clicking places the cookie on the website visitor's computer. In the United Kingdom, the IAB Affiliate Council under chair Matt Bailey announced regulations[42] that stated that "Affiliates must not use a mechanism whereby users are encouraged to click to interact with content where it is unclear or confusing what the outcome will be."

(b) Consent. By accepting this Influencer Program Policy, you hereby grant to Amazon a non-exclusive, irrevocable, worldwide, fully paid-up, royalty-free and perpetual license for the maximum duration of protection available under applicable law in all languages to use, copy, reproduce, adapt, distribute, transmit and display your name, photo, logo and other trademarks or materials provided to Amazon in connection with the Amazon Influencer Program, including through linkage to your Amazon public profile (“Influencer Marks”); provided however, that Amazon will not alter any Influencer Marks from the form provided by Influencer (except to re-format or re-size within the Influencer Page, so long as the relative presentation of the Influencer Marks remains the same).
The Amazon affiliate program has a 24-hour cookie, which means that once users click on an affiliate link to Amazon, anything they buy in the next 24 hours is commissionable to the affiliate whose link they last clicked. So if you click on Gawker’s affiliate link to Amazon to look at cable ties and end up buying another, unrelated product, Gawker Media still receives a commission for that sale.
Once the basics have been mastered and a network selected, retailers have to decide whether they are going to run the program in-house or hire an outside manager (or both). Milan Jara owns Decorative Ceiling Tiles, an online retailer with a little more than $1 million in annual sales. For three years, he ran his affiliate marketing program himself, learning by trial and error how to pick affiliates and spot coupon abuse. 

So, now that you know everything there is to know about how to add Amazon affiliate links to WordPress, what will you do with this information? Just save a little money on Amazon? Will you start out small and embed promotional product links into your blog content? Will you be adventurous and launch your own Amazon affiliate store? Or are you concerned about the use of too many affiliate links affecting site speed?
PA API or Data Feeds may allow you to access data, images, text, and other information and content relating to products offered on one or more affiliate sites. If you use PA API or Data Feeds to access or use any such data, images, text, or other information or content, you agree to comply with and be bound by the terms of the applicable license agreement for PA API or Data Feeds (or equivalent service) providing Product Advertising Content from such affiliate sites.
3.4. You will be solely responsible for the development, operation and maintenance of your Site and for all materials that appear on your Site. We disclaim all liability for such materials. You shall indemnify and hold us harmless from all claims, damages and expenses (including, without limitation, attorney's fees) relating to the development, operation, maintenance and contents of your Site. You are also responsible for notifying us of any malfunctioning of the Required URLs or other problems with your participation in the Program in accordance with the terms of the Offer and this Agreement. BTI will respond in normal course to all concerns upon notification.
Excellent article Chris! This will help me out a lot. I am a new author through amazon and my book is also being sold through KDP Select (The kindle option worldwide) but regardless of my advertising on my Facebook page, which cost money, I do not seem to be getting anywhere. With Amazon Associates, is it totally free and no cost to you or do you pay a fee over a certain amount of time. Also if you have any tips on how to get a book out there that would be excellent. My book is being sold at Books a Million, Barnes and Noble, and Alibris. I plan on doing a book signing at Barnes and Noble in hopes it will raise awareness of my book.

(b) displaying Special Links and Program Content on your Site in compliance with the Agreement, all applicable laws, ordinances, rules, regulations, orders, licenses, permits, guidelines, codes of practice, industry standards, self-regulatory rules, judgments, decisions, or other requirements of any applicable governmental authority, including those related to disclosures (for example, if applicable, the U.S. FTC Guides Concerning the Use of Endorsement and Testimonials in Advertising) and electronic marketing, data protection and privacy (for example, if applicable, the Directive 2002/58/EC (Privacy and Electronic Communications Directive), and the General Data Protection Regulation (GDPR) (EU) 2016/679), and any agreement between you and any other person or entity (including any restrictions or requirements placed on you by any person or entity that hosts your Site),
I relay the story of Dan Henry because it exemplifies the power of this thing called the internet that binds us all. And while Henry has succeeded on a massive scale, so many others have hit roadblocks, stumbled, fallen and failed. The large rate of failure helps to mystify and obfuscate this world of affiliate marketing because so many are trying to penetrate this market but so few are able to succeed on a large scale.
If the website isn’t an authority in its niche, ask yourself if it is setup to be one. You should always have this in mind, but especially with affiliate sites. Since affiliate sites have such a low barrier to entry, by buying an authority site, you are significantly putting yourself ahead of your competition who will be entering the game without an authority site. This will help you keep market share and dominate the niche.
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