Analytics are limited. Unlike with conversions made directly on your WordPress site, you’ll be limited in terms of what you can learn about the people making purchases through your affiliate links. While Amazon does provide you with details about clicks and sales, you won’t get deep insights into who the consumer was and what they did on your site before they got to that point that you would with Google Analytics.
There is a minimum commission amount of $25. This is the minimum amount that you must earn before you will be paid commissions. In any commission period, your commission must exceed this amount before you will receive any sums for that period. Commissions below this minimum amount will be held until such time as the commission equals or exceeds this amount.
It is the intent of FatCow to treat all of our customers fairly. Accordingly, we require all FatCow Affiliates to comply with applicable laws, regulations and guidelines concerning advertising and marketing, including without limitation, the Federal Trade Commission (FTC) Endorsement Guides, which require that material connections between advertisers and endorsers be disclosed. This means that all Affiliate Sites (e.g. directories, review/rating websites, blogs, and other websites) and any email or collateral that provide an endorsement or assessment of FatCow’s Products and Services must prominently disclose the fact that you receive compensation for Referred Customers.
Subject to the terms of the Agreement and solely for the limited purposes of participation in the Associates Program in strict compliance with the Agreement (including this License and the other Program Policies), we hereby grant you a limited, revocable, non-transferable, non-sublicensable, non-exclusive, royalty-free license to: (a) copy and display Program Content solely on your Site; (b) use only those of the Amazon Marks (as defined in the Trademark Guidelines) we make available to you as part of the Program Content, solely on your Site and in accordance with the Trademark Guidelines, and (c) access and use PA API, Data Feeds, and Product Advertising Content solely in accordance with the Specifications and this License.
Product prices and availability may vary from time to time. Because prices for and availability of Products that you have listed on your Site may change, your Site may only show prices and availability if: (a) we serve the link in which that price and availability data are displayed, or (b) you obtain Product pricing and availability data via PA API and you comply with the requirements regarding use of PA API in the License.
We will pay Standard Program Fees and Special Program Fees in the default currency for an Amazon Site approximately 60 days following the end of each calendar month in which they were earned by the method described below that you have selected. You may be permitted to elect to receive payment in a currency other than the default currency for an Amazon Site. If you choose to do so, you agree that the conversion rate will be determined in accordance with Amazon’s operating standards.
Make people care about you. You have to get them emotionally invested in you before you can sell them anything. In fact, Henry says that you should never try to sell something right away, at least not until people become fully vested in you and your personal journey. Russell Brunson calls this your Attractive Character. This is what's allowed both Henry and Brunson to achieve wildly-outlandish incomes from their affiliate marketing efforts.
8.3 The provisions of this Agreement and instructions as may be provided by us to you from time to time hereunder constitute the entire agreement between us with respect to the subject matter thereof. Save as to the instructions and notifications as may be provided by us to you from time to time hereunder, this Agreement shall only be modified or amended by a document in writing signed by us.
Thanks for your point for point description of what has worked for you. You have certainly given credibility to testing your results. Doing the technical aspect of setting the structured sites and e-mail marketing has been challenging for me. You have clearly described how the more sales you make your percentage goes up and you make more money. Apparently there are tested formulas that work for Amazon sales and getting people to Amazon sounds like a winner. 

So I went to the same place I buy all my WordPress themes (Themeforest) and searched their hundreds of demo WordPress Themes to find the right one that made sense for my Amazon Affiliate Website. This is the style and look your website will have. I needed a clean looking blog (it’s great for SEO) and I needed a warm looking homepage. I found something flexible and looked professional after a couple hours searching.
We will pay Standard Program Fees and Special Program Fees in the default currency for an Amazon Site approximately 60 days following the end of each calendar month in which they were earned by the method described below that you have selected. You may be permitted to elect to receive payment in a currency other than the default currency for an Amazon Site. If you choose to do so, you agree that the conversion rate will be determined in accordance with Amazon’s operating standards.
5. Payment Options – Amazon pays their affiliates in a number of ways. One of the things that I like is that they give you the option to be paid in products instead of cash. I don’t do this every month (I couldn’t spend that $20,000+ a year at Amazon… well maybe I could) but occasionally do and use it as prizes for blog readers. I recently offered DPS readers $500 of Amazon products in a forum signup competition. The prize is paid for out of my affiliate earnings.
(c) any Product purchased by a customer who is referred to an Amazon Site through any advertisement that you purchased through participation in bidding or auctions on keywords, search terms, or other identifiers that include the word “amazon”, or “kindle”, or any other Amazon Mark (see a non-exhaustive list of our trademarks via the links below, or variations or misspellings of any of those words (e.g., “ammazon”, “amaozn”, and “kindel”)(all, a “Prohibited Paid Search Placement”),
You may log into your affiliate console to review your click through and potential Qualified Purchases statistics on a daily basis. The potential Qualified Purchases shown in this report have not been reviewed to confirm they meet all criteria for Qualified Purchases. As such, Commission Fees may not be issued for all Referred Customers that appear in the affiliate console.
This agreement shall begin upon the date of its execution by MA and acceptance in writing by Company and shall remain in effect until the end of the current calendar year and shall be automatically renewed for successive one (1) year periods unless otherwise terminated according to the cancellation or termination provisions contained in paragraph 18 of this Agreement. Company and MA acknowledge that this Agreement is not a franchise as that term is defined under any and all applicable local, state and/or federal laws in U.S., as amended.
I relay the story of Dan Henry because it exemplifies the power of this thing called the internet that binds us all. And while Henry has succeeded on a massive scale, so many others have hit roadblocks, stumbled, fallen and failed. The large rate of failure helps to mystify and obfuscate this world of affiliate marketing because so many are trying to penetrate this market but so few are able to succeed on a large scale.

(c) You will be solely responsible for providing personnel to assist Amazon customers with making purchases through the Local Associates Program. Without limiting the generality of the foregoing, you will design a reasonable training program designed to (1) educate your employees about Local Associates Program offerings, (2) use your expertise to assist Amazon customers with evaluating and making purchasing decisions regarding Local Associates Products, and (3) optimize customer experiences with the Local Associates Program. Further, you will implement the training program for all store managers and associates at each Local Associates Facility. With respect to any Amazon customer data received by you or your personnel in connection with purchases of Local Associates Products, you will ensure the security and prompt destruction of such customer data.
Do you know who those guys are that own those hosting review sites that ranking for “best host” etc? I think Pat Flynn is one of them. I am very curious as to how guys who are on the first page for those keywords got to that level. I looked at all the sites on the first page and these guys are so elite they aren’t even using Thrive or normal themes but it’s pretty much all custom. I am guessing these guys mastered “Amazon authority sites” or niche first before moving into the hosting niche? It seems to me to be one of the most competitive niches online with super high KD (some keywords have KD 70 etc in ahrefs) plus these hosting programs payout like crazy.
Option 1: Payment by Direct Deposit. We will directly deposit the fees you earn into the bank account you designate once you have provided us with the name of your bank, the account number, the name of the primary account holder as it appears on the account, and other requested identifying information (such as the ABA, IBAN or BIC number, if applicable). If you have chosen payment by direct deposit and you do not provide this information, or it is not valid (for example, the account has been closed or changed), or the payment is otherwise rejected by your bank, you may instead receive payment by check which will be subject to the processing fees described below until you provide valid account information. If you select this option, we reserve the right to hold fees until the total amount due to you reaches the minimum stated in the Payment Minimum Chart.
Many new affiliate marketers like to use the Amazon Associates Affiliate Program as their first way to start earning a living online. This is actually a great choice! Amazon is trusted by almost everyone and most people you refer to Amazon will already have an account on Amazon. This lowers the barrier to a sale. Many affiliate marketers earn a full-time living just by using the Amazon Associates affiliate program, but it has to be done right. Here are some tips and tricks to earning substantial earnings using the Amazon Associates Program.

4.2 You may terminate this Agreement with or without cause, at any time, immediately upon written notice to us. The written notice may be sent by email to affiliates@GivandTakeProfit.com. Termination of this Agreement shall constitute termination of your entire participation in our Affiliate program, you are not entitled to terminate this Agreement solely with respect to one or more Sites.
He provided another example here where he created an article titled “The Perfect Website For You To Study“. In a nutshell, he stated about the way he construct his content by producing articles such as “Best Of Post” with corresponding “How To’s“. In other words, there is a distinct way of catching your readers/visitors attention by having consistency and technique in your article writing.
The second step in your journey is to create a diversified platform. Why diversified? Well, when Henry was flying high with his Google search results, then suddenly knocked down to beyond page 10 after an algorithm update, he tells me that he wishes he had diversified. Instead of focusing solely on the blog, he tells me he should have been building a Facebook Group, online forum and other ways that he could stay connected with people.
Amazon has a bestseller page found simply at Amazon.com/bestsellers and so one thing I’ve done on my site is publish a bestsellers list and simply mention the currently trending bestsellers. Generally speaking the cream rises to the top so if you write an article talking about the bestselling products those are likely to be the best products your visitors are looking to buy anyway.
Amazon’s website describes the process in detail. Basically, when an eligible customer follows your affiliate link and completes the ‘Bounty Action’, you get a special bonus. These bounty actions include signing up for a free trial of Amazon Prime, buying an audiobook on Audible, creating an Amazon Baby Registry, etc. The special bonus is not a percentage of anything, but instead a set dollar amount.
You shouldn’t forget the term ‘affiliate’, what really means it in an article marketing campaign. The affiliate doesn’t mean selling goods and services only, rather helping to the community people as well as the merchant of the product and services for the well-being of both parties providing problem-solving rich recommendations. A wealthy affiliate article body should be the complete area of the topic explanation complying with the needs of the community people that grows profits will be a byproduct of the affiliating. A comprehensive body of an affiliate article should go through the following tips:
The progress of any affiliate benefits the Program Operator in many ways. If You recruit, sponsor, or obtain an affiliate through the websites, by any means, You should always be willing to assist such affiliate at no charge to such affiliate. If you are unwilling to assist such affiliates without charge, your affiliate status with the Program Operator will be terminated immediately and any commissions due will be withheld permanently as partial compensation for managing the associated and impacted affiliates.
An affiliate marketing program is a lot of work, and in most situations there's a lot of competition so you're not going to be bringing in money immediately. Business owners and entrepreneurs suppose that all you need do is setup a site and choose an affiliate to associate with and then just let it run its course. But according to Three Ladders Marketing, only 0.6% of affiliate marketers surveyed have been in the game since 2013. That means that affiliate marketing takes time and effort to build and make money.
Each affiliate acts as an independent contractor and as such is responsible for any or all United States, state, or foreign income taxes and any other tax liabilities that affect or concern the sales of the products or services, in your state or location. If you are NOT a resident of the United States, the Program Operator will withhold the appropriate U.S. income tax applicable to foreign nationals, prior to your receipt of any commissions. The Program Operator does so pursuant to the United States Internal Revenue Service laws (also known as the United States Tax Code) and other applicable laws. It is the affiliate’s sole responsibility, and not the responsibility of the Program Operator, to take any steps necessary to recover these sums under the Tax Code and other applicable laws.
Now this one’s a perfect fit for the beginners. Starting right from understanding how Amazon Affiliation works to developing a complete website to even ranking your keywords on the first page of Google, this course will help you do it all. This training is not just for quick success, but will help you understand how to build long term income. It is well worth your investment specially when you are right about to start your internet marketing journey.
iii. You will link each use of Product Advertising Content to, and only to, the relevant page of an Amazon Site (for example, the relevant Product detail page or other page to which particular Product Advertising Content most directly relates), and you will not link any Product Advertising Content to, or in conjunction with any Product Advertising Content direct traffic to, any page of a site other than an Amazon Site (however, parts of your application that are not closely associated with Product Advertising Content may contain links to sites other than an Amazon Site).

File-Sharing: Web sites that host directories of music, movies, games and other software. Users upload content to file-hosting sites and then post descriptions of the material and their download links on directory sites. Uploaders are paid by the file-hosting sites based on the number of times their files are downloaded. The file-hosting sites sell premium download access to the files to the general public. The websites that host the directory services sell advertising and do not host the files themselves.
You and FatCow are independent contractors, and nothing in this Agreement will create any partnership, joint venture, agency, franchise, sales representative, or employment relationship between the parties. You will have no authority to make or accept any offers or representations on our behalf. You will not make any statement, whether on your Affiliate Site or otherwise, that contradicts anything in this section.
And finally, I think you should always be open with your model. When you are recommending products to an audience and receiving a financial kick back, you need to maintain a position of trust by being transparent about how you earn revenue. Some members of your audience won’t want to click an affiliate link, even when you are completely open like this, but I believe having this level of integrity will serve you better over the long run.
You may have noticed in my overview of the Amazon Associates site that I left out the mention of the plugin they built for WordPress. That’s because the plugin doesn’t work (at least not well). Luckily, the Amazon Auto Links plugin will simplify the process of finding new and relevant products to promote and creating affiliate links to them--all from within WordPress.
Hey Chris, ok I have an affiliate site with 2000 products. Is their a plugin or something to let me know if a product is no longer available. Or is their a plugin that checks links everyday automatically to let me know if their is a problem. Nothing worse than clicking a link to find out the page is no longer available. I’m not about to click all my links to check either.
You will be provided an affiliate identification number. Your affiliate ID number may be numeric and/or CaSe sEnSitIvE. For example, the code ‘learn_more’ is different from ‘Learn_More’. You are responsible for maintaining the secrecy and security of your affiliate ID number and password. You agree to hold the Program Operator harmless in the event that any such information is shared by you with any other person or entity whatsoever.
Affiliate Contracts. Schedule 9.6 sets forth, as of the date hereof, all contracts or agreements with any Affiliate of Sellers that relate to the Properties or by which the Properties are bound. Sellers will terminate or cause its respective Affiliates to terminate, effective as of the Closing Date, any contracts or agreements between any Seller and its respective Affiliates to the extent relating to or binding the Properties.
About 80% of the emails you send to your list should be more helpful than any other email they received that day. You must provide exceptional quality and figure out how to make peoples lives easier or better through the emails you send them. This is the perfect setup for the other 20% of your emails – sales emails! Now, you don’t have to give a hard sell. For example, in October, you could send an email with “The Top 10 Dog Halloween Costumes Of The Year!” Include goofy pictures of dogs wearing ridiculous looking costumes and link to Amazon where people can buy those costumes if they want to. See how easy it is to “sell” through email marketing? You don’t actually have to SELL at all!
Some affiliate programs have different rules when it comes to the first- or last-click rule, so it is important to confirm this early on. What this refers to is when someone purchases a product, it can potentially go through different websites. Maybe they found the new Air Jordans through your blog, but then left, clicked on a Facebook ad and a week later found it through a Google search. Do you still get a commission? If you agreed to the first-click rule, then yes. If you agreed to the last-click rule, then no. But there is a chance that they only found out about it because of you, so maybe you do deserve something! This needs to be agreed beforehand with your commercial partner.
There are a number of ways you can monetise a website these days. Traditional CPM or CPC advertising can be difficult to generate significant returns unless you have a large amount of traffic and page views. These forms of revenue rely on huge numbers because rates are so low and so are best utilised when your traffic is measured in millions and is focused on a lucrative demographic that is valued by advertising companies.
If you've taken the time to build an email list, then you should use that opportunity to survey your subscribers. Consider asking them, specifically, what they're most interested. I recently did this and the answers actually surprised me. However, another thing the answers did was allow me to laser-focus my affiliate offers in the right direction. This is invaluable information and it's coming straight from your list.
Smart Passive Income proves that being an authority in your niche is important. Pat Flynn is the creator of the site, and affiliate marketing and other forms of online income are not only where his expertise lies, but it’s also what he sells. Flynn recommends hosting, blogging tools, helpful books, and more resources to guide others toward making their own passive income with his expertise.
This Marketing Affiliate Agreement (the “Agreement”) is entered into this 8th day of May 2014, by and between BIRCH FIRST GLOBAL INVESTMENTS INC., a corporation incorporated in the U.S. Virgin Islands, with its main place of business located 9100 Havensight, Port of Sale, Ste. 15/16, St. Thomas, VI 0080 (referred to as “Company”) and MOUNT KNOWLEDGE HOLDINGS INC. and/or assigns, a corporation incorporated in the State of Nevada, with its main place of business located at 228 Park Avenue S. #56101 New York, NY 10003-1502 (referred to as “Marketing Affiliate” or “MA”).
Sleep deprivation not only affects millions of people around the world, but also affects the society and the economy. If the society, employers, and the general public show greater concern for this condition, it is possible to bring back productivity and also have everyone getting their full 8 hours of sleep every night.A better understanding can be achieved with the following infographic: https://sleepsherpa.com/sleep-deprivation-effects/
Forms of new media have also diversified how companies, brands, and ad networks serve ads to visitors. For instance, YouTube allows video-makers to embed advertisements through Google's affiliate network.[18][19] New developments have made it more difficult for unscrupulous affiliates to make money. Emerging black sheep are detected and made known to the affiliate marketing community with much greater speed and efficiency.[citation needed]
Sales and Technical Training. MA shall attend initial marketing, application, and technical training as required and provided by Company; provided, however, that Company shall not require MA to market or support Technology according to a marketing plan or system prescribed in substantial part by Company. The MA will however, be responsible to display and explain in detail the methods by which they plan to achieve the assigned quotas.
Termination for Cause.  We may terminate this Agreement: (i) upon thirty (30) days’ notice to you of a material breach if such breach remains uncured at the expiration of such period, (ii) upon fifteen (15) days notice to you of non-payment of any amount due to us if such amount remains unpaid at the expiration of such period, (iii) immediately, if you become the subject of a petition in bankruptcy or any other proceeding relating to insolvency, receivership, liquidation or assignment for the benefit of creditors, (iv) immediately, if you breach the terms applicable to your subscription with us (if you have one), including if you default on your payment obligations to us or our affiliate, or (v) immediately, if we determine that you are acting, or have acted, in a way that has or may negatively reflect on or affect us, our prospects, or our customers.
(d) You will not use any Program Content, including any name or likeness embodied in that Program Content, in a manner that implies a person’s or company’s endorsement or sponsorship of, or commercial tie-in or other association with, any product, service, party, or cause (including by placing unrelated third party materials in close proximity to Program Content).
Now this one’s a perfect fit for the beginners. Starting right from understanding how Amazon Affiliation works to developing a complete website to even ranking your keywords on the first page of Google, this course will help you do it all. This training is not just for quick success, but will help you understand how to build long term income. It is well worth your investment specially when you are right about to start your internet marketing journey.

In fact, depending on your niche there might be other affiliate programs that pay you far more than what Amazon is paying even on the old tiered structure they had. Many of these affiliate programs will pay higher rates and will often have much longer cookies. Amazon cookies every visitor that clicks on your affiliate link for 24 hours, meaning anything that person buys within 24 hours will be attributed to your account.

4.5 In the event of termination, the following shall apply: (i) you shall forthwith stop all marketing and promotional activities for the Sites and all rights and licenses granted to you under this Agreement shall forthwith terminate; (ii) you shall return all confidential and/or proprietary information and cease all use of Our Marks and Our Materials; (iii) we shall be entitled to leave open, redirect or deactivate any Trackers, as we may elect in the exercise of our sole discretion; (iv) save as provided to the contrary in this Agreement, we shall pay you due and outstanding commissions as at the effective date of termination but subject to all our rights of deduction and set-off and shall not be liable to you for any other payments and/or claims whatsoever.
First, find out all the affiliate networks being used on the website and figure out which other networks have the same offers, so you can use these as backups. You may need to move if the offer with the current network goes down or starts capping you. If at all possible, ask yourself if the offers on this site are evergreen or a flash in the pan kind of offer. If you are buying a website, you will likely want to make sure the offers are going to be sticking around for the long term versus only a couple of months after you purchased the website.
Good comment Jason, at some time in the future Amazon may decide they have so much market share they don't need affiliates anyway. I mean, if you're just sending them people who are already Amazon customers there's not so much benefit there for them. Or they may decide to only work with select HIGH QUALITY affiliates and the average "affiliate site" owner will not be chosen.
You can even have a dedicated “deals” page on your website in your navigation menu so visitors can easily find it. Plus, sending a regular deal alert email using an auto-responder service like Aweber to make sure the people on your list get used to coming back to your site on a regular basis to find the best deals on products they're interested in.
“Subscription Service” means our web-based sales software that is subscribed to, and developed, operated, and maintained by us, accessible via http://www.hubspot.com or another designated URL, and add-on products to our sales software. For the purposes of this Agreement, the Subscription Service does not include our legacy sales products, any implementation, customization, training, consulting, additional support or other professional services, or fees for third-party products or services.
1. Amazon is a trusted Brand – I surveyed some of my readers a year back and asked them to give me a list of online stores that they had made purchases from in the last 12 months. Amazon came up number 1 as the most popular shopping destination mentioned. Readers know Amazon and are familiar with it – they trust it and do spend significant money there.

You’ve got my curiosity piqued on EasyAzon. I saw the instructional video where you get to send people through the localised links, but provided you fill in the associate or tracking number for every country, example XX1 for Canada, XX2 for UK, so on and so forth. Does that mean, I’ll need to register myself manually for all the Amazon affiliate programmes across different countries, or can I generate these numbers all on EasyAzon?
To visualize this, think about an employee at a department store. They get paid hourly, but they also get commissions when they make sales (depending on where they work). Ever notice how when you walk into a department store employees begin hovering around you? This is because they’re waiting for you to ask for help, so they can help you complete a purchase and make a commission. This “commission” is the core essence of affiliate marketing.
11.7. Equitable Relief. The parties agree that any breach of either of the party's obligations regarding trademarks, service marks or trade names, confidentiality, links or the removal of links, and/or user data may result in irreparable injury for which there may be no adequate remedy at law. Therefore, in the event of any breach or threatened breach of a party's obligations regarding trademarks, service marks or trade names, confidentiality, links or the removal of links, and/or user data, the aggrieved party will be entitled to seek equitable relief in addition to its other available legal remedies in a court of competent jurisdiction.
First, retailers need to do their homework. Kush Abdulloev runs the affiliate marketing program for VMInnovations, a retailer of home products and outdoor equipment based in Lincoln, Neb., that logged $2 million in affiliate-generated sales last year — roughly 20 percent of the company’s online revenue. When it introduced the program two-and-a-half years ago, Mr. Abdulloev said, no one at VM Innovations knew the first thing about affiliate marketing. He started by reading a book, “Affiliate Program Management: An Hour a Day.”
I’m trying to create 4-5 awesome blog posts for my initial launch. Don’t worry about publishing these all at once. This just gives Google more time to crawl these pages and bookmark them for future Google Searches. After that, I’ll create a new post weekly or bi-weekly. Honestly whatever feels better with my time constraints. Either way, quality blog posts are better with Amazon Affiliate Websites.

Hi my name is Stephen Pastore. I am a 22 year old aspiring entrepreneur. Im gunna try and be as brief as possible. So basically I just want to know what kind of money I can expect to make from an import/export business? I know this a very vague and general question that doesnt really have an answer but lets assume im an extremely hard worker thats gunna work 24/7 and things work out really well and lets assume that ill spend atleast 5-7 years on this business but more likely 8-10. Could i ever expect to make 5-10 million in a lump sum for myself after tax (not company revenue)? The other question is if the answer to that question is no, would you say that since i have very little contacts/ideas/experience and just dont know where to start, is it a good idea to consider an amazon import business as a good way to gain that valuable experience/contacts and ideas im looking for that will EVENTUALLY LEAD me to a big opportunity where I would be able to build a very big business like for example something that produces around 50 million in sales or gets acquired for 50 million etc? like basically would an amazon import business be a great teaching tool/gateway or a springboard to move on and graduate onto a much bigger opportunity? I understand i sound just like and ignorant naive money hungry kid that doesnt know his ass from his elbow but if you could help me out with these concerns id appreciate it greatly and I understand completely this is hard question to answer but anything helps. Thank you.


The Program Operator and their associated companies operate with the strictest codes of professional conduct. Any affiliate who brings the the Program Operator or their employees, partners, or associates into disrepute, or who promotes any form of slander, racism, or unfair business practices, will have their affiliate status canceled and any outstanding commissions will be forfeited.
A great point you made there though. Too many people try to take on too much at once and end up spreading themselves too thin – trying to conquer all the niches at the same time. Marketers also do this with advertising. Instead of sticking with one platform until they are generating a consistent number of leads they will jump from platform to platform, in essence chucking a load of crap at a wall and seeing what sticks.

(i) Place our Links or any marketing materials provided by us to you including but not limited to our logos, marks, domain name, trade name or any of the aforegoing ("Our Marks") which is confusingly similar to or is comprised of Our Marks (collectively, "Our Materials") on any online site or other medium where the material on such site or medium is as determined by us, in the exercise of our absolute discretion, illegal or in any other way unsuitable.
“MA”'s Obligations. MA will make no use of Confidential Information for any purpose except as expressly authorized by this Agreement. Except as expressly provided in this Agreement, MA will not disclose Confidential Information to any third party and will protect and treat all Confidential Information with the same degree of care as it uses to protect its own confidential information of like importance, but in no event with less than reasonable care. Except as expressly provided in this Agreement, MA will not use, make or have made any copies of Confidential Information, in whole or in part, without the prior written authorization of Company. In the event that MA is required to disclose Confidential Information pursuant to law, MA will notify Company of the required disclosure with sufficient time for Company to seek relief, will cooperate with Company in taking appropriate protective measures, and will make such disclosure in a fashion that maximizes protection of the Confidential Information from further disclosure.
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