Are they biting the hand that feeds them? Possibly. We will have to wait and see. Maybe Amazon gave the higher commission %’s to the products that have the highest markup…? i.e. their Amazon coins. I do believe tho they have reduced the incentive their own “affiliate employees” previously had to push their products-and maybe, just maybe this new commission structure will not last long.
Rumors of last click’s death have been greatly exaggerated. For most of the past decade, various industry commentators have said it’s a model that underestimates the complexity of multiple digital touchpoints an average consumer may have on their way to purchase. For affiliate marketers this can be confusing. Last click is what our business is based on; without it what are we left with? More often than not this confusion is from a misunderstanding of what ‘last click is dead’ really means.
Amazon operates a volume-based advertising fee structure. The more products that are shipped as a result of your affiliate links, the more you'll make per sale. Once you have sold enough products to move up to a different advertising rate, all subsequent sales will give you commission at that rate, until and unless you reach the next fee level. Note that some products are exempt from this commission structure.
If you have any kind of special deals with your affiliate manager, make sure that you can pass these along. If you can’t, then you need to take that portion out of the business and sell as if you weren’t getting those extra benefits. One of the best ways to transfer these kind of special perks is by also making sure that your affiliate manager becomes the manager for the new buyer as well when they sign up for that network. Most affiliate managers work on a commission basis from the sales that their affiliates are doing, so they will likely be more than happy to do this since your website is already a proven profit maker for them.
Hands down I’d say the best thing you can do is research 1 primary keyword, craft an enticing article title that includes your keyword (though it doesn’t have to be an exact match), spend time writing your search engine snippets (SEO titles/meta descriptions), and by far the most important is making your content as VALUABLE as possible through videos, nice graphics, table of contents, bold/colors/styling, etc. Small things like keyword density barely matter.
Thanks a lot Spencer for these affiliate marketing tips. I was looking for some tips on how I can improve myself with affiliate marketing and there your email landed in my mail box and I came across this wonderful piece of information. I am happy that you have suggested linking images with an affiliate link and that’s what I did in my last promotional post on my blog.
You can use affiliate links after the fact. You don’t have to decide upon building a WordPress site that you’re going to optimize it with Amazon affiliate links. You can decide down the road that you want to give affiliate marketing a try and, consequently, revisit old content, embed affiliate links within it, and start generating revenue that way--especially if your old content is finally starting to take off.
You further represent and warrant that: (i) you will ensure that you are compliant with any trade or regulatory requirements that may apply to your participation in the Affiliate Program (for example, by clearly stating you are a HubSpot Affiliate on any website(s) you own where you make an Affiliate Link available); (ii) you will accurately provide in the Affiliate Tool all websites and domains you own where you intend to use Affiliate Links to generate Affiliate Leads; (iii) you will not purchase ads that direct to your site(s) or through an Affiliate Link that could be considered as competing with HubSpot’s own advertising, including, but not limited to, our branded keywords; (iv) you will not participate in cookie stuffing or pop-ups, false or misleading links are strictly prohibited; (v) you will not attempt to mask the referring URL information; (vi) you will not use your own Affiliate Link to purchase HubSpot products for yourself.
MSE is a great example of an affiliate site that has become an authority site. It is not offering thin content and barely veiled “reviews” that are trying to sell something. Instead they are offering actual actionable advice and maintaining a strong code of ethics in the often dirty personal finance niche. They make their affiliate commissions by linking out in their posts and pages to affiliate products they have agreements with.
(c) You will be solely responsible for providing personnel to assist Amazon customers with making purchases through the Local Associates Program. Without limiting the generality of the foregoing, you will design a reasonable training program designed to (1) educate your employees about Local Associates Program offerings, (2) use your expertise to assist Amazon customers with evaluating and making purchasing decisions regarding Local Associates Products, and (3) optimize customer experiences with the Local Associates Program. Further, you will implement the training program for all store managers and associates at each Local Associates Facility. With respect to any Amazon customer data received by you or your personnel in connection with purchases of Local Associates Products, you will ensure the security and prompt destruction of such customer data.
Of course you want affiliates with high commissions, but they should also have a solid reputation with high conversions and low reversal rates (you get $0 if people cancel after signing up). If they’re part of an affiliate marketplace like ShareASale or ClickBank you can see some numbers there. Companies likes Amazon/SiteGround are safe bets, otherwise do your research (or track your affiliate links so you can monitor their performance). Avoid affiliates offering huge commissions since this probably means they’re struggling to acquire/retain customers naturally. This will hurt your numbers (specifically your conversions/reversal rates).
It’d be hard for Google to argue with this content not adding value. After all, some of the guides have received close to 10,000 shares and have been used by the brands themselves to educate their own customers. Generally speaking, each guide takes about 40-50 hours to produce, and is benchmarked to beat the best existing piece of content on the topic in virtually every aspect (from design and share-ability, to page speed and on-page SEO).
WHEREAS, BTI and the Affiliate Partner have agreed to create an affiliation between them in which BTI and the Affiliate Partner will share the revenue created by business & success training through BTI Websites to leads provided by the Affiliate Partner during the term of this Agreement, the date of such affiliation being the date of this Agreement, as set forth above.
The Program Operator reserves the right to reject any affiliate application if, in the Program Operator’s opinion, that person or entity violates established laws or commonly held standards of decency. For example, we will reject applications from any person or company that promotes any form of violence, illegal activities, or from applicants who the Program Operator prefers not to be associated with.