On the flip side, the new changes announced could help newbies or new sites make larger profits from the start in categories such as apparel and home improvement. Instead of having to sell enough volume to get to the next tier in pay, new sites will instantly start at a higher commission rate regardless of how many products they are actually selling. Of course, this only applies if the new site chooses the correct categories that offer the best commission percentages.
Excellent written article, I only recently started delving into Amazon affiliate sales and have been following what you recommend with links in posts and reviews converting better. One question I had which you don’t show in a screen shot is how many sales are through product link clicks and how many are through “all other items ordered”. I am curious to know what # of sales are from products not directly listed, but just taking advantage of the Amazon cookie and getting percentage of those sales.
Chris, I am glad you have had good fortune with amazon, I think I have chosen the wrong niche, it appears to be very competitive, I have had my site for 4 mo, and have made zero, however, it may not be all bad, I still work on content, and I do get indexing, however, I am at a loss on how to find keywords on ranking content; If I could find this out, then I could do some seo on any LSI keywords. I do agree about having a nice looking website, I paid far much less then you did, and I think I turned out with a site that looks very nice; If visitors do not think you are legit, or if you content looks like trash, then the will bounce before you can blink. I think once I can find those magic LSI keywords and rank them, then I think things will turn around, as I have also invested quite a bit up until this point.

3. Termination. Amazon may suspend or terminate Influencer’s participation in the Amazon Influencer Program, and Influencer may terminate such participation, in each case immediately by notice provided in accordance with the termination provisions of the Agreement. The rights set forth in Section 2 of this Influencer Program Policy will survive the termination of Influencer’s participation in the Amazon Influencer Program; provided that, we will use commercially reasonable efforts to remove any Influencer Marks from the Influencer Page following termination.
If the website isn’t an authority in its niche, ask yourself if it is setup to be one. You should always have this in mind, but especially with affiliate sites. Since affiliate sites have such a low barrier to entry, by buying an authority site, you are significantly putting yourself ahead of your competition who will be entering the game without an authority site. This will help you keep market share and dominate the niche.
If you’re primarily going to be promoting Amazon products it’s important to choose a set of products that has a relatively high price point. After all, it’s hard to make a solid income off of promoting $1-5 products, since the commission on Amazon is so low. Items that have a higher price point, like high end appliances, furniture, BBQs, blenders and juicers, or bikes can net you over $50 a sale at least.

3.1. We have the right to monitor your site at any time to determine if you are following the terms and conditions of this Agreement. We may notify you of any changes to your site that we feel should be made, or to make sure that your links to our web site are appropriate and to notify further you of any changes that we feel should be made. If you do not make the changes to your site that we feel are necessary, we reserve the right to terminate your participation in the Merchant.com Affiliate Program.
iii. You will link each use of Product Advertising Content to, and only to, the relevant page of an Amazon Site (for example, the relevant Product detail page or other page to which particular Product Advertising Content most directly relates), and you will not link any Product Advertising Content to, or in conjunction with any Product Advertising Content direct traffic to, any page of a site other than an Amazon Site (however, parts of your application that are not closely associated with Product Advertising Content may contain links to sites other than an Amazon Site).
Definitions: (a) "controller," "processor," "data subject," and "processing" (and "process") shall have the meanings given to them in Applicable Data Protection Law; (b) "Applicable Data Protection Law" means any and all applicable privacy and data protection laws and regulations applicable to the Personal Data in question, including, where applicable, EU Data Protection Law (in each case, as may be amended, superseded or replaced from time to time); (c) "EU Data Protection Law" means: (i) the EU General Data Protection Regulation (Regulation 2016/679) ("GDPR"); and (ii) the EU e-Privacy Directive (Directive 2002/58/EC); and (iii) any national data protection laws made under or pursuant to clause (i) or (ii); and (d) "Personal Data" means any information relating to an identified or identifiable natural person to the extent that such information is protected as personal data under Applicable Data Protection Law.
Great post , I do read a lot of the Nichehacks articles and this one is so true. At the moment I am in a niche I'm passionate about and yes although I am primarily using Amazon to monetize my site, I will be branching out to use other methods very soon. It frightens me to think the plug can be pulled at any time! I intent to use other affiliate programs as well as Amazon, maybe Google Adsense, I'm not sure yet, some digital products and also to build an email list.
We periodically update these terms. We might also choose to replace these terms in their entirety if, for example, the Affiliate Program changes, ends, or becomes part of an existing program, including our partner programs. If we update or replace the terms we will let you know via electronic means, which may include an in-app notification or by email. If you don’t agree to the update or replacement, you can choose to terminate as we describe below.
International transfers.  Where Applicable Data Protection Law in the European Economic Area ("EEA"), and/or its member states, United Kingdom and/or Switzerland (collectively for the purposes of this Addendum, the "EU'), applies to the Personal Data ("EU Personal Data"), neither party shall process any EU Personal Data (nor permit any EU Personal Data to be processed) in a territory outside of the EU  unless it has taken such measures as are necessary to ensure the transfer is in compliance with Applicable Data Protection Law. To the extent a Marketing Affiliate transfers EU Personal Data to HubSpot and HubSpot is located in a territory outside the EU that does not provide adequate protection for Personal Data (as determined by Applicable Data Protection Law), HubSpot agrees to abide by and process such EU Personal Data in accordance with the Standard Contractual Clauses for Controllers as approved by the European Commission and available at http://eur-lex.europa.eu/legal-content/EN/TXT/?uri=CELEX%3A32004D0915 (as amended, superseded or updated from time to time) ("Model Clauses"), which are incorporated by reference in, and form an integral part of, this Addendum. HubSpot agrees that it is a "data importer" and the Marketing Affiliate is the "data exporter" under the Model Clauses (notwithstanding that HubSpot may be an entity located outside of the EEA).
You are responsible for all activities that occur under your Account Identifiers and/or Data Feed Access ID, as applicable, regardless of whether those activities are undertaken by you or any other person or entity. Therefore, you should contact us immediately if you believe that someone other than you may be using your private key or password, or if your private key or password is otherwise disclosed, lost, or stolen. You may not use any Associates tag parameter, Account Identifier, or Data Feed Access ID assigned to anyone other than you or that we did not specifically assign to you.
Company will undertake all reasonable efforts to provide technical assistance to MA under this Agreement when MA is unable to resolve certain technical issues and to rectify or provide solutions to problems where the Technology does not function as described in the Technology documentation, but Company does not guarantee that the problems will be solved or that any item will be error-free. This product support commitment is only applicable to Company’s Technology running under the certified environments specified in the release notes of the end user licensing agreement for that Technology or Package. Company may from time to time, however, discontinue Technology or versions and stop supporting Technology or versions one year after discontinuance, or otherwise discontinue any support service. Company is not liable for incidental, special or consequential damages for any reason (including loss of data or other business or property damage), even if foreseeable or if MA or Customer has advised of such a claim. Company's liability shall not exceed the fees that MA has paid under this Agreement. MA agrees that the pricing for the services would be substantially higher but for these limitations.
3. Termination. Amazon may suspend or terminate Influencer’s participation in the Amazon Influencer Program, and Influencer may terminate such participation, in each case immediately by notice provided in accordance with the termination provisions of the Agreement. The rights set forth in Section 2 of this Influencer Program Policy will survive the termination of Influencer’s participation in the Amazon Influencer Program; provided that, we will use commercially reasonable efforts to remove any Influencer Marks from the Influencer Page following termination.
Commission Fees shall be paid based on the current information in your Affiliate profile. You are required to notify us promptly of any change in your address by updating your profile information in the Affiliate console. You are responsible for informing FatCow of your desired payment form/type. You can update or change your desired payment method at any time by updating your affiliate profile located in the affiliate console. Any changes to your desired payment method may take up to two payout cycles to take effect. 

My only suggestions would be to email them back, clarify why they think your website is a social network. If your site is empty of content (such a bunch of empty pages waiting for content to be added), I would fill those pages up/delete them before reappyling to the program. Also make sure you have more content than just affiliate content. You want to be providing real value to the audience, plus you don’t want Google to think you are a thin affiliate website.

Once your platform is live, you need a product to promote. However, you should avoid the temptation to do this early on. Get that emotional investment going before you attempt to do this. If you begin too early, you run the risk of losing a large portion of your audience. Take the time to first create insatiable content and deliver enormous amounts of value before you attempt to sell your audience anything.

Thanks for your point for point description of what has worked for you. You have certainly given credibility to testing your results. Doing the technical aspect of setting the structured sites and e-mail marketing has been challenging for me. You have clearly described how the more sales you make your percentage goes up and you make more money. Apparently there are tested formulas that work for Amazon sales and getting people to Amazon sounds like a winner.
From launching in an overseas market to accessing an elusive niche demographic, influencers play a key role in helping brands get in front of the right audiences at the right time. With consumers increasingly hard to reach with traditional ad spend – 615 million devices now use adblocking software – more and more affiliate marketers and brands are looking for a way to tie their advertising spend to tangible results and actions.
(a) For purposes of the Local Associates Program, “your Site”, as referenced in the Associates Program Operating Agreement, includes the Local Associates Facilities and any other location where you market Products to Amazon customers. For avoidance of doubt, if you use any Site (as defined in the Associates Program Operating Agreement) or other online presence to market Products to Amazon customers, that Site will be subject to all provisions of the Associates Program Operating Agreement as “your Site.”
WHEREAS, BTI and the Affiliate Partner have agreed to create an affiliation between them in which BTI and the Affiliate Partner will share the revenue created by business & success training through BTI Websites to leads provided by the Affiliate Partner during the term of this Agreement, the date of such affiliation being the date of this Agreement, as set forth above.
In April 2008 the State of New York inserted an item in the state budget asserting sales tax jurisdiction over Amazon.com sales to residents of New York, based on the existence of affiliate links from New York–based websites to Amazon.[41] The state asserts that even one such affiliate constitutes Amazon having a business presence in the state, and is sufficient to allow New York to tax all Amazon sales to state residents. Amazon challenged the amendment and lost at the trial level in January 2009. The case is currently making its way through the New York appeals courts.

As a smart merchant, the first step towards business growth is to integrate a streamlined affiliate marketing program that frees your time and saves on business expenses. Finding affordable advertising online can be like walking through a maze. With a plethora of advertising options available, you can easily get distracted and lose your advertising dollars. Conversely, traditional online-advertising methods only offer one-time efforts. Learn More
After claiming them, you’re going to want to start finding blogs where your target audience hangs out, and leave comments that are useful, and relevant to the topic. By leaving a link to your website when you leave a comment, visitors will begin to trickle onto your site, and you’ll open the door to building a relationship with the webmaster that you can tap into later on down the road.
Next, you would need to find a product or service that you want to promote and remember the key is to find the one that you are comfortable promoting. Once you have determined what you want to promote, this will be the “Theme or Topic” of your website. In other words, you write quality content regarding this particular product that you have selected. This is what is called a “Niche Selection“. After that, the majority of what you are going to be doing is creating quality content into your website and attract targeted visitors to market your product.
I have a question: while searching for the niche, and I think I found one that is pretty good, the search on google (for “high end …….”) didn’t revile any brands. Now, I believe it’s possible that there are not many brands for this niche, but checking it little further, I found that there are some, but it was difficult finding it on amazon and even if I did find the products, they didn’t have many reviews, if there were any.
MERCHANT.COM MAKES NO EXPRESS OR IMPLIED REPRESENTATIONS OR WARRANTIES REGARDING MERCHANT.COM SERVICE AND WEB SITE OR THE PRODUCTS OR SERVICES PROVIDED THEREIN, ANY IMPLIED WARRANTIES OF MERCHANT.COM ABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT ARE EXPRESSLY DISCLAIMED AND EXCLUDED. IN ADDITION, WE MAKE NO REPRESENTATION THAT THE OPERATION OF OUR SITE WILL BE UNINTERRUPTED OR ERROR FREE, AND WE WILL NOT BE LIABLE FOR THE CONSEQUENCES OF ANY INTERRUPTIONS OR ERRORS.

He also started attending the three-times-a-year Affiliate Summit marketing conference and other trade shows. “You’d be surprised at how much of a relationship business this is,” he said. “There are thousands upon thousands of affiliates out there, but you come to realize that a lot of the good ones all seem to know each other and there’s as much suspicion of merchants cheating affiliates out of commissions as the other way around.”
For example, when someone drops a comment on a blog post, you should engage with that person, even if it's only to say thanks. This helps to bridge that emotional divide. Be sure to stay on top of all engagement on every platform. Don't allow it to consume you, but do your best to respond to people in a timely manner. This could make all the difference in succeeding with a sale or making someone pass you up. The more you nurture and develop your audience, the more they'll believe become fervent buyers.
Amazon has a bestseller page found simply at Amazon.com/bestsellers and so one thing I’ve done on my site is publish a bestsellers list and simply mention the currently trending bestsellers. Generally speaking the cream rises to the top so if you write an article talking about the bestselling products those are likely to be the best products your visitors are looking to buy anyway.
Amazon used to have a variable fee structure where you would earn more money if you referred more sales to Amazon. They would start at 4% and you could earn up to 8.5% of a sale if you referred enough items. Amazon did away with their variable fee structure in early 2017 and replaced that system with a fixed percentage payout based on the category of products. Some niches pay a lot less than others and it’s important to be aware of the payout before you pick a niche:
It's especially true now that the big media players are finally waking up to affiliate marketing (NYTime buying WireCutter and SweetHome) and BestReviews (which was already an epic product review site in it's self due to the fact they built their own 10,000 sq ft testing lab) being acquired by Tronc (owns the LA Times and half a dozen more publications).
But big brands began to become enlightened in the mid-2000s. They started to invest more and more budget into online marketing initiatives, while Google slowly moved to favoring them in the search results. Blogs were undergoing a metamorphosis — evolving from glorified online diaries to significant sources of valuable content with increasingly large readerships.

It can be time-consuming to find product images to use when promoting Amazon, the same thing goes for adding links. With EasyAzon I can add images, links, product info boxes and more by the click of a button directly from my own site. Super simple and it saves time and helps maximize earnings. If you monetize with Amazon take a look at EasyAzon here.
You may have noticed in my overview of the Amazon Associates site that I left out the mention of the plugin they built for WordPress. That’s because the plugin doesn’t work (at least not well). Luckily, the Amazon Auto Links plugin will simplify the process of finding new and relevant products to promote and creating affiliate links to them--all from within WordPress.

In the online marketplace, an affiliate refers to a person who will sell or promote the products of an online business, a term often referred to as affiliate marketing. Amazon uses multiple affiliates, referred to as "Amazon Associates," who sell items on their website. As part of the bargain, Amazon will take a small fee for their services. Both parties are able to earn income in this way.


The Program Operator requires your primary email address be listed in your affiliate Profile. Affiliates will not be able to use the website or participate in the affiliate program until their email addresses are verified. Those who fail to verify their email address or use an email address that generates an error response consistently (e.g., “User is over quota” or “Mailbox full”) will forfeit any commissions due and this contract will be terminated immediately. You may not use an email address with an auto responder as your Program Operator email address. When you visit the Program Operator’s websites or send emails to, you are communicating electronically. You consent to receive communications from the Program Operator electronically. The Program Operator will communicate with you by email or by posting notices on this site. You agree that all agreements, notices, disclosures and other communications that the Program Operator provides to you electronically satisfy any legal requirement that such communications be in writing. If you are an  affiliate, you understand that you may NOT opt out of any emails that you receive from the Program Operator. As an affiliate, you must continually have a valid email account on file with the Program Operator or we reserve the right to terminate your participation immediately, without any refund of any license fees paid or payment of any commission due.

Know English, can earn. All you need to know is how to know to write for this one (or how to hire a writer). It is your holistic guide to creating a white hat (Google Friendly) affiliate sites that draw organic (free) traffic from Google Search and convert that into paying customers on Amazon via your content marketing website. 17.5 hours of unadulterated video content, lifetime access and even a certificate of completion. At a rating of 4.8 out of 5, it is a no brainer when it comes to deciding whether this is good or bad for you. Created by SEO Academy Leaders in SEO Education, this will get your Amazon Affiliate website SEO on the right track.


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A browser extension is a plug-in that extends the functionality of a web browser. Some extensions are authored using web technologies such as HTML, JavaScript, and CSS. Most modern web browsers have a whole slew of third-party extensions available for download. In recent years, there has been a constant rise in the number of malicious browser extensions flooding the web. Malicious browser extensions will often appear to be legitimate as they seem to originate from vendor websites and come with glowing customer reviews.[28] In the case of affiliate marketing, these malicious extensions are often used to redirect a user’s browser to send fake clicks to websites that are supposedly part of legitimate affiliate marketing programs. Typically, users are completely unaware this is happening other than their browser performance slowing down. Websites end up paying for fake traffic number, and users are unwitting participants in these ad schemes.

Affiliate marketing also is a very broad term; under this umbrella there are several different strategies that can be employed to generate affiliate revenue. The most appropriate and lucrative method (or methods) can depend on a number of factors, including your site’s niche and characteristics of your audience. Below is an overview of some of the most popular affiliate marketing implementations, along with examples of each.
Although it differs from spyware, adware often uses the same methods and technologies. Merchants initially were uninformed about adware, what impact it had, and how it could damage their brands. Affiliate marketers became aware of the issue much more quickly, especially because they noticed that adware often overwrites tracking cookies, thus resulting in a decline of commissions. Affiliates not employing adware felt that it was stealing commission from them. Adware often has no valuable purpose and rarely provides any useful content to the user, who is typically unaware that such software is installed on his/her computer.
While every affiliate program is different, you are less likely to be hit by a ban hammer in the affiliate space than in the Adsense space.  In general, affiliate networks can be a bit more lenient with their terms of services. You also have the benefit that many networks are hosting the same offers, so if one does ban you, you can usually replace that income with the new network offer.
I want to say thank you for taking the time to focus on useful content going into future years, as opposed to regurgitating something you read out of a hard cover marketing book from 1991. The original reason I came here however, was looking for tips / information on a general structure for paying taxes reliably on affiliate earnings in addition to disclaimer examples. Ive searched through different key word combinations and due to financial diversity on a national scale I can understand why this information is scarce. That being said, as long as a solid disclaimer is made about the information being a rough guideline etc. I think it would be extremely useful as most start up affiliates don’t know a thing about VAT, or how to separate their take home earnings from the tax they owe. I am currently residing in Alberta, Canada for your reference, but any information or a lead you could give me would be most helpful.
The website in his example is “techgearlab.com“. If you noticed, most of the article content in that website has the word “Best” in it plus the “Product Name They Are Promoting” and the “Current Year” as well. For example: “The Best Home Wireless Speakers Of 2018” and there is also another corresponding article for it which is “How To Choose A Home Wireless Speaker“.
Check out AffiliateTip.com, a popular site about affiliate marketing run by industry guru Shawn Collins. The right rail of his site features a “Blogroll” that contains affiliate links to a number of third party sites. While some of these sites have blogs, the links generally lead (through an affiliate link tracker) to landing pages where visitors can sign up for a product:
Of course, switching to another program doesn’t have to be done in one day. You can also move gradually over, testing different methods and ensuring that your new affiliate program is working out as you hoped. Although this may mean accepting a lower revenue from your website for a few months, changing gradually will ensure that you don’t lose out in the long run.
During each calendar month, you may earn advertising fees for Qualifying Purchases. Most advertising fees are calculated as a percentage of Qualifying Revenues based on the tables below and are subject to the limitations described in the “Limitations on Advertising Fee Rates for Certain Products” section below. We also may offer advertising fees in the form of bounties or other special offers as described in the “Special Offers and Promotions” section below. “Qualifying Revenues” mean amounts we receive from customers’ Qualifying Purchases, excluding shipping, handling, and gift-wrapping fees, taxes, and service charges, and less any rebates, credit card processing fees, returns, and bad debt.

Blogging is the most obvious type of website that fits into the affiliate based business model because it lends itself so naturally to the process. When you consistently write articles on a blog, your opinion becomes respected over time as your audience sees you making good recommendations. If someone recommends something to you, and it turns out to be a really good thing, your respect for that person’s opinion is naturally going to be elevated. Blogging about a new product, book or service is a perfect because it allows you to explain in depth about the product, the benefits and how it helped you or improved your life.
From time to time, we may impose limits on Associates’ opportunity to earn Standard Program Fees or Special Program Fees. For the avoidance of doubt (and notwithstanding any time period), Amazon reserves the right to discontinue or modify all or part of any limitation at any time. For Program Fee Limitations, please see the Appendix (“Program Fee Limitations”).
I started using Amazon Affiliate Program. But i am using amazon.in, which means only people from India can buy through my reference link. So what if my visitors from other countries click on that link? They purchase the product, on getting redirected to amazon.com or amazon.co.uk. Is there any way by which I get benefit from users worldwide? Please help. I am too new to this.
There’s no getting around it, making less money directly translates into a less valuable business. The valuations will go down, in some cases quite significantly as is the case for technology sites earning all their revenue from the Amazon Associates program. Again this clearly depends on the category of the site – some sites might see a slight increase in their earnings, but those are definitely in the minority.
When you get started in setting up your affiliate marketing business model, keep in mind you’re not just developing a website. You’re growing a business, so treat it as such! The vast majority of successful businesses in the world began with a solid business plan. Affiliate marketing is no different. If you don’t have a quality and profitable affiliate marketing business model planned out ahead of time, you will probably never succeed.
In the broadcasting field, local televisions stations are often affiliates of larger national networks. In these agreements, stations will remain locally owned but will utilize both the national network's content and advertising. It is important to realize that an affiliate is not a part of the company that it is affiliated with, but rather, an independent contractor.

Hi thanks for a great article. I have been shopabot to build my first amazon niche site. have you heard of it? If so what do you think? So far in a few weeks I have about 12k visitors and almost 100 product clicks, however none of that is being represented on my amazon reports page despit having the api set up correctly. What is your take on this software and those sort of numbers?
Freelancer – refer people to developers, designers, and other freelancers you’ve worked with and make 100% of Freelancer’s project commission for the first 90 days. I get a lot of people requesting WordPress speed optimization services… so I refer them to my developers with a freelancer affiliate link and make $125/month in passive income. You can’t use affiliate links to link to specific freelancer profiles, so I direct people to the homepage via affiliate link and give people my developer’s usernames.
Most affiliate partnerships assign an account manager. Your account manager might tell you when there are specials or new products to promote. But it is crucial that you speak to them regularly and get on their best side, because they can increase your commission if you are sending great traffic. They could also give you an exclusivity deal and bump up your pay more.
You shall not create, publish, transmit or distribute, under any circumstances, any bulk email messages (also known as "SPAM") without prior written consent from FatCow, to be granted or denied in FatCow’s sole discretion, in each instance. Additionally, you may only send emails containing a FatCow affiliate link and or a message regarding FatCow or FatCow's Affiliate Program to people who have previously consented to receiving such communications from you. Your failure to abide by this Section 14, the CAN-SPAM Act of 2003, our Anti-Spam Policy, and all applicable laws relating to email communications, in any manner, will be deemed a material breach of this Agreement by you and will result in the forfeiture by you of any and all rights you may have to any commissions and the termination of your participation in the Affiliate Program. Further, if your account has excessive clicks in a very short period of time as determined by FatCow in its sole discretion, the Affiliate relationship may be terminated.

Finally, email every network you are associated with for this website to inform them that you are selling your site and that you want to make sure that the new owner will be approved for that affiliate network. This is an important, if not obvious, step to follow. If a network denies the new buyer, that is going to lead to a lot of trouble when it comes to them taking full ownership over the site.

On the technology-focused forum Hacker News, a user who goes by "graeme" pointed out, "This is likely to have a massive [e]ffect on the blog/article review ecosystem. Most of the review sites that exist today only do so because of [A]mazon's fairly generous programs. I expect in aggregate there will be a shift in what lines of business people decide to get into, based on this." A user called "sharkweek" said that "[a]s an Amazon affiliate who has done quite well with it, this is definitely a gutting." The mood is equally grim on a subreddit for people building affiliate websites.


You don’t necessarily need experience to come across as an expert in any field, but it certainly helps when people know you’re connected to that industry in some way. For example, would you rather purchase a marketing book from Neil Patel, a mover and shaker in the industry, or from someone who has had no marketing experience and just created his website yesterday?
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