Sponsored by Marin Software, the Dome Stage at this year’s PI LIVE was a buzzing hub for all things performance marketing. Looking into the most important elements to an affiliate marketing campaign, Visualsoft explored the growth of the industry in 2017 before touching on several methods for marketers to empower their commission and cookie structures to create a rewarding system for themselves and publishers.
The best way to ensure you make sales from Amazon is to write about things that people are actively looking to purchase, or about something someone might find interesting and be persuaded about purchasing (for example: someone looking to learn about the civil war through an article you’d written could be likely to purchase civil war related products through an Amazon sales cap somewhere in your article).
I doubt that every person who places one of those links on their blog actually uses each of those products and services. And that’s okay. Placing affiliate links on your site that are related to your niche is a decent strategy to earn extra income. Whether it’s in the sidebar in banner form, or in a text link at the bottom of your blog post, because you have a website and some authority, people will trust you and your decision to place the ad on your site.
Hey Chris! I stumbled upon your site from a few people. I’m now interested in starting a niche business and grow from there. I’ve tried to target another niche, with keywords as a first timer, and still having difficulties targeting certain keywords. I would like to get a boost of motivation on starting a small and simple amazon style niche site. I don’t know if you covered this, but I’d like to know what sort of criteria that you go through when choosing a site. So far, I have found a keyword with the following criteria: 

The Program Operator, and its associated companies may, in good faith, modify any of this agreement and/or the Terms and Conditions (including the affiliate Commission Schedule), at any time and at its sole discretion, by posting a change notice or a new agreement on the website. These changes will come into force immediately upon posting. The affiliate’s continued participation in the affiliate program following the said posting of a change notice or new agreement shall constitute binding acceptance by the affiliate of the change.
HubSpot’s Proprietary Rights.  No license to any software is granted by this Agreement. The HubSpot Products are protected by intellectual property laws. The HubSpot Products belong to and are the property of us or our licensors (if any). We retain all ownership rights in the HubSpot Products. You agree not to copy, rent, lease, sell, distribute, or create derivative works based on the HubSpot Content, or the HubSpot Products in whole or in part, by any means, except as expressly authorized in writing by us. HubSpot, the Sprocket Design, the HubSpot logos, and other marks that we use from time to time are our trademarks and you may not use them without our prior written permission, except as otherwise set forth in this Agreement.
Sponsored by Marin Software, the Dome Stage at this year’s PI LIVE was a buzzing hub for all things performance marketing. Looking into the most important elements to an affiliate marketing campaign, Visualsoft explored the growth of the industry in 2017 before touching on several methods for marketers to empower their commission and cookie structures to create a rewarding system for themselves and publishers.
Subject to the limitations set forth in Section 3 above and otherwise in this Agreement, we grant you a non-exclusive, non-transferable, revocable license to (i) access our website through the Links solely in accordance with the terms of this Agreement and (ii) solely in connection with such Links, to use the FatCow trademark and logo and similar identifying material provided by us (collectively, the "Licensed Materials"), for the sole purpose of selling FatCow Products and Services on your Affiliate Site and as approved in advance by us. You may not alter, modify, or change the Licensed Materials in any way. You are only entitled to use the Licensed Materials while you are an Affiliate in good standing and in compliance with all of the terms of this Agreement.
Warren Davies has been writing since 2007, focusing on bespoke projects for online clients such as PsyT and The Institute of Coaching. This has been alongside work in research, web design and blogging. A Linux user and gamer, warren trains in martial arts as a hobby. He has a Bachelor of Science and Master of Science in psychology, and further qualifications in statistics and business studies.
It's especially true now that the big media players are finally waking up to affiliate marketing (NYTime buying WireCutter and SweetHome) and BestReviews (which was already an epic product review site in it's self due to the fact they built their own 10,000 sq ft testing lab) being acquired by Tronc (owns the LA Times and half a dozen more publications).
(g) include any trademark of Amazon or its affiliates, or a variant or misspelling of a trademark of Amazon or its affiliates in any domain name, subdomain name, in any “tag” or Associates ID, or in any username, group name, or other identifier on any social networking site (see a non-exhaustive list of our trademarks listed on our Non-Exhaustive Trademark Table); or 

While these models have diminished in mature e-commerce and online advertising markets they are still prevalent in some more nascent industries. China is one example where Affiliate Marketing does not overtly resemble the same model in the West. With many affiliates being paid a flat "Cost Per Day" with some networks offering Cost Per Click or CPM.
Very informative. I left a comment because I know what it is like to spend hours or even days writing a great blog to not even have someone leave a simple comment one way or the other. I started making only something like $3.00 a month with Amazon affiliate when I first started, what a joke! I was about to quit when I read your article and like one other and found out there was real money to be made. Now I am making a million dollars a year…just kidding, I couldn’t even type that sentence with a straight face. Seriously though I have boosted my earnings to a high of around $96 to an average of like $45 a month with still isn’t much, but much better than my adsense earnings. Well good day and thanks for the insights.
HubSpot’s Proprietary Rights.  No license to any software is granted by this Agreement. The HubSpot Products are protected by intellectual property laws. The HubSpot Products belong to and are the property of us or our licensors (if any). We retain all ownership rights in the HubSpot Products. You agree not to copy, rent, lease, sell, distribute, or create derivative works based on the HubSpot Content, or the HubSpot Products in whole or in part, by any means, except as expressly authorized in writing by us. HubSpot, the Sprocket Design, the HubSpot logos, and other marks that we use from time to time are our trademarks and you may not use them without our prior written permission, except as otherwise set forth in this Agreement.
About 80% of the emails you send to your list should be more helpful than any other email they received that day. You must provide exceptional quality and figure out how to make peoples lives easier or better through the emails you send them. This is the perfect setup for the other 20% of your emails – sales emails! Now, you don’t have to give a hard sell. For example, in October, you could send an email with “The Top 10 Dog Halloween Costumes Of The Year!” Include goofy pictures of dogs wearing ridiculous looking costumes and link to Amazon where people can buy those costumes if they want to. See how easy it is to “sell” through email marketing? You don’t actually have to SELL at all!
Hi Megan – one way to do it is have a dedicated deals page so you basically only have one page to update on your site, maybe every couple of weeks and then you always send people to the same page. Another thing we’ve done is just do this seasonally – so times like Labor Day, July 4th, etc. when retailers (including Amazon) usually have some notable deals happening. In that case, we’ll set up a page devoted to Labor Day deals and then send a blast email about it.
You are only eligible to earn Commission Fees on Qualified Purchases occurring during the Term. Commission Fees earned prior to the date of termination will be eligible for commissions only if the orders for the related FatCow Products and Services are not cancelled within (30) days and comply with all of the terms of this Agreement. We may withhold your final payment of Commission Fees for a reasonable time to ensure that all Qualified Purchases are valid and payment from Referred Customers are legitimate as determined by FatCow in its sole discretion.

SEO: getting consistent traffic by writing AWESOME content about your keywords (there’s a phrase “length is strength” in SEO and this paid off big time for me). Maybe you’re doing videos or an eCourse, but I found blog posts WAY easier to update which means less maintenance. The biggest factor by FAR was the time I spent meticulously creating my tutorials… which eventually resulted in a sudden 3x increase in SEO traffic

In addition, if you choose to display prices for any Product on your Site in any “comparison” format (including through the use of any price-comparison tool or engine) together with prices for the same or similar products offered through any web site or other means other than an Amazon Site, you must display both the lowest “new” price and, if we provide it to you, the lowest “used” price at which the Product is available on the Amazon Site.
The second step in your journey is to create a diversified platform. Why diversified? Well, when Henry was flying high with his Google search results, then suddenly knocked down to beyond page 10 after an algorithm update, he tells me that he wishes he had diversified. Instead of focusing solely on the blog, he tells me he should have been building a Facebook Group, online forum and other ways that he could stay connected with people.
Company agrees to defend or, at its option, settle any claim or action against MA to the extent arising from a third party claim that a permitted use of the Technology by the end users infringes any U.S. patent or copyright, provided Company has control of such defense or settlement negotiations and MA gives Company prompt notice of any such claim and provides reasonable assistance in its defense. In the event of such a claim of infringement, Company, at its option, may provide MA with substitute Technology reasonably satisfactory to MA to replace those affected Technologies then in MA's inventory. Company will not be liable under this Section if the infringement arises out of MA's activities after Company has notified MA that Company believes in good faith that MA's activities will result in such infringement. The foregoing states the entire liability of Company with respect to infringement of intellectual property rights.
Hey Sue, I can’t disclose the amount of money that the website was earning when I sold it, but as I admitted at the onset of the article my income from Amazon would have surpassed $100,000 had I not sold the site. I already have several other authority style websites I’m building up as well as my network of smaller niche sites that earn good money as well.
Passive income must be one of most over used and abused words in the modern day digital dictionary, but the fact of the matter remains that it does work and do wonders to the people who carefully invest their time and build a business around growing their income passively. In another one of our articles, we talked about the 9 Best Affiliate Marketing Courses to help you generate a regular income and today our focus is on Best Amazon Affiliate Marketing Courses for 2018 to help you build affiliate sites and e commerce stores that will help you sell and earn.

The GDPR places strict limitations on how much marketers can personalize their ads. Facebook and Google have already introduced new policy changes to compliance. In March, Google announced that it will limit processing of any personal information about minors, as required under the GDPR Age of Consent requirements. They also released a new solution for publishers that only want to display ads that do not include personalized information on customers who didn’t consent to data collection for targeting. Facebook has stopped processing newsfeed posts for targeting ads, except when the ads are marked for the general public or friends of friends. The company made this change because those types of ads usually depend on demographic data that is included in the “special categories of data” provision under the GDPR.
Thanks for all the great info. I have had some moderate success with amazon before, but nothing of that magnitude. The best selling lists have works for me, as well as creating a ‘recommended’ list or ‘library’ full of interesting products, although I have always found its better to actually be interesting in the recommendations rather than just plugging anything.
If you are going to write a piece of content that has an affiliate link to a high-end DSLR camera, you need to be an expert in order to make it credible. Your whole website needs to revolve around the product and how to use it, rather than eyeing up the fat commission you can make if you dupe someone into using your link from that one piece of content.

You further represent and warrant that: (i) you will ensure that you are compliant with any trade or regulatory requirements that may apply to your participation in the Affiliate Program (for example, by clearly stating you are a HubSpot Affiliate on any website(s) you own where you make an Affiliate Link available); (ii) you will accurately provide in the Affiliate Tool all websites and domains you own where you intend to use Affiliate Links to generate Affiliate Leads; (iii) you will not purchase ads that direct to your site(s) or through an Affiliate Link that could be considered as competing with HubSpot’s own advertising, including, but not limited to, our branded keywords; (iv) you will not participate in cookie stuffing or pop-ups, false or misleading links are strictly prohibited; (v) you will not attempt to mask the referring URL information; (vi) you will not use your own Affiliate Link to purchase HubSpot products for yourself.

[Sender.Company] is a proven leader in affiliate marketing. We have a track record of optimizing our clients’ current affiliate platform to help them realize an average increase in clicks, conversions, revenue, and average order value. Our affiliate strategy is tailored for each client depending on the goals set forth by the client and include a combination of publisher recruitment and commission optimization.


In the case of cost per mille/click, the publisher is not concerned about whether a visitor is a member of the audience that the advertiser tries to attract and is able to convert, because at this point the publisher has already earned his commission. This leaves the greater, and, in case of cost per mille, the full risk and loss (if the visitor cannot be converted) to the advertiser.
During each calendar month, you may earn advertising fees for Qualifying Purchases. Most advertising fees are calculated as a percentage of Qualifying Revenues based on the tables below and are subject to the limitations described in the “Limitations on Advertising Fee Rates for Certain Products” section below. We also may offer advertising fees in the form of bounties or other special offers as described in the “Special Offers and Promotions” section below. “Qualifying Revenues” mean amounts we receive from customers’ Qualifying Purchases, excluding shipping, handling, and gift-wrapping fees, taxes, and service charges, and less any rebates, credit card processing fees, returns, and bad debt.
Affiliate marketing is a commission-based income model, in which merchants reward affiliates for sending them customers. The term usually applies to online transactions, and affiliates are paid when the customer takes an action on the merchant's site. It's often suggested as a business plan for new Internet marketers, because it requires a very low capital outlay to get started. Affiliate marketing can provide a useful side income, but its weaknesses make it unsuitable as a core business model.
From launching in an overseas market to accessing an elusive niche demographic, influencers play a key role in helping brands get in front of the right audiences at the right time. With consumers increasingly hard to reach with traditional ad spend – 615 million devices now use adblocking software – more and more affiliate marketers and brands are looking for a way to tie their advertising spend to tangible results and actions. 

3. Termination. Amazon may suspend or terminate Influencer’s participation in the Amazon Influencer Program, and Influencer may terminate such participation, in each case immediately by notice provided in accordance with the termination provisions of the Agreement. The rights set forth in Section 2 of this Influencer Program Policy will survive the termination of Influencer’s participation in the Amazon Influencer Program; provided that, we will use commercially reasonable efforts to remove any Influencer Marks from the Influencer Page following termination.
Hey Tom, thanks for this tutorial – it’s a good thing to get a tutorial like this from a trusted person like you and not from the thousands of (sometimes) confusing articles about passive income/affiliate marketing/clickfunnels and what not that I come across from time to time, I am making a living as a web designer and I have been thinking of pivoting from design and creative work to focus on passive income but didn’t know where to start. This is the perfect foundation article I have seen so far and I ‘d like to ask if you have any further reading/guides/videos on affiliate marketing that you’d recommend. I like to do my deep research before starting :) One more thing, there are some broken or missing images in this article, it could be my browser but check from your side too because there are quite a few images (e.g your Mercedes) that are missing. Thanks
From launching in an overseas market to accessing an elusive niche demographic, influencers play a key role in helping brands get in front of the right audiences at the right time. With consumers increasingly hard to reach with traditional ad spend – 615 million devices now use adblocking software – more and more affiliate marketers and brands are looking for a way to tie their advertising spend to tangible results and actions.
The Associates Program is free to join, and we provide resources on the Associates Site to help Associates succeed with the program. We have never authorized any business to provide paid set-up or consulting services to our associates, so please be wary if any business like that (even one attempting to appropriate the Amazon name) reaches out to offer you costly services.
In order to track the source of traffic, the merchant provides the affiliate with a coded link to the merchant's website. The merchant may also place a cookie -- a small text file -- on the customer's computer when he clicks the affiliate's link. The length of time this cookie is valid may vary from 24 hours to the lifetime of the cookie. The longer the cookie length, the more chance the affiliate has of being paid for future sales to the same customer. However some users regularly delete all cookies from their computer.
a) If any part of this agreement or the Terms and Condition is declared void, this agreement and the Terms and Conditions shall, to the maximum practicable extent, be construed without reference to that part. No term or provision of the Agreement shall be waived unless in writing and signed by the party waiving the provision, and any waiver shall apply only to the specific event or situation which it describes and shall not be continuing. No affiliate may assign or sublicense this agreement without the Program Operator’s prior written consent.

All affiliates in the affiliate program agree to refrain from any type of predatory advertising practices, the definition of which shall be at the sole discretion of the Program Operator, and shall include, but not be limited to, dynamically replacing the affiliate ID of one affiliate with that of another with the effect of “stealing” the commission away from the affiliate that earned it, whether this be intentional or not. affiliates may not adjust any of the supplied affiliate links to reset cookies or bypass other safeguards in the system. affiliates understand that engaging in such practices is grounds for immediate termination and forfeiture of any earned commissions.


How crazy your the first to write what I needed at the beginning of my blog research venture. Thus, this is exactly what I have been doing, and funny just the other day I was writing down my cost as I go along. I am new to the blogging community and just started in Jan 2018. I am now on step 10-11ish. The part I am trying to really work on is building an audience, and writing more content so I can bring more people to my site. It is hard work for sure. What was the name of your blog, that you created to do this? It is not the wallet squirrel is it, as that one seems like it has been around for a while.
Now this one’s a perfect fit for the beginners. Starting right from understanding how Amazon Affiliation works to developing a complete website to even ranking your keywords on the first page of Google, this course will help you do it all. This training is not just for quick success, but will help you understand how to build long term income. It is well worth your investment specially when you are right about to start your internet marketing journey.
this was simply outstanding article,thank you so much for opening my eyes to the world of amazon affiliate prog, i would surely like to use it the way you say on my beauty blog. But im a bit confused with one thing- contextual linking. how can we do this, i mean for example if i write an article on “Revlon Lipstick” then should i simply highlight this term and ‘link’ it with amazon where this speciifc type is being sold? or do i have to go to amazon first, then from their side stripe copy “add widget” or “link this page” please reply, im a new blogger and have less knoweldge on this.
I have recently signed up for some other affiliate programs and mixed those links in with my Amazon links. Readers clearly prefer Amazon, and I can understand why. I know that if I have the choice when I buy something, I almost always go with Amazon. And when I’m shopping for almost anything, I always check to see if I can get it at Amazon for less. Don’t most Americans? So I’m not giving up on Amazon.
While every affiliate program is different, you are less likely to be hit by a ban hammer in the affiliate space than in the Adsense space.  In general, affiliate networks can be a bit more lenient with their terms of services. You also have the benefit that many networks are hosting the same offers, so if one does ban you, you can usually replace that income with the new network offer.
Hi TOM, I have really enjoyed your shared nice piece of content with us. ..Actually, I am thinking to design and develop a mobile comparison website but you know, it’s not an easy job to collect mobiles data. A lot of time and cost is required to build such a website and I don’t want to spend a lot of money as I am new in this field. My colleague has recommended me RevGlue for this purpose as this a UK based registered company and are providing mobiles and its deals data for the UK only with the name of RevEmbed technology as I have read its blog revglue.com/blog-detail/13-setup-free-uk-mobile-comparison-website but I am the little bit confused as its a newborn company. Anyone, have experience with RevGlue. Guide me in this respect. Waiting for your kind response. Thanks in advance.
Any tradenames, trademarks or service marks, which Company may obtain with regard to the Technology, are the sole property of Company and/or its Affiliates. Company hereby grants MA, during the term of this Agreement, the right to use Company and/or Company trade names, trademarks or service marks on Technology or in advertising or promotion relating directly to these products. Any use of such tradenames, trademarks or service marks must reference that these tradenames, trademarks or service marks are proprietary to Company and/or its Affiliates.
For more information and suggestions about how to comply with these guidelines, please visit our page entitled "Affiliate Disclosure Requirements and Examples." Please note that this page is only intended to provide guidance. It does not purport to provide legal advice and it does not guarantee that you'll be in compliance with FTC regulations should you follow the suggestions presented. You are advised to seek and obtain your own legal advice on how these rules apply to your website or other promotional activities for which you receive compensation.
Excellent article Chris! This will help me out a lot. I am a new author through amazon and my book is also being sold through KDP Select (The kindle option worldwide) but regardless of my advertising on my Facebook page, which cost money, I do not seem to be getting anywhere. With Amazon Associates, is it totally free and no cost to you or do you pay a fee over a certain amount of time. Also if you have any tips on how to get a book out there that would be excellent. My book is being sold at Books a Million, Barnes and Noble, and Alibris. I plan on doing a book signing at Barnes and Noble in hopes it will raise awareness of my book.
Warren Davies has been writing since 2007, focusing on bespoke projects for online clients such as PsyT and The Institute of Coaching. This has been alongside work in research, web design and blogging. A Linux user and gamer, warren trains in martial arts as a hobby. He has a Bachelor of Science and Master of Science in psychology, and further qualifications in statistics and business studies.
I would think valuation is just going to have to be based on what the sites earn post-change. I don’t know if Amazon’s associate account allows you to see the detailed breakdown (i.e. commission detail) of what categories all of your affiliates sales are coming from or not. Once that segment of your traffic clicks through to Amazon, they could buy anything and you get a commission on it. They won’t necessarily be buying a items that you are promoting/reviewing on your site.
It's especially true now that the big media players are finally waking up to affiliate marketing (NYTime buying WireCutter and SweetHome) and BestReviews (which was already an epic product review site in it's self due to the fact they built their own 10,000 sq ft testing lab) being acquired by Tronc (owns the LA Times and half a dozen more publications).
FatCow will process orders placed by Referred Customers who follow the Links from an Affiliate Site to FatCow. We reserve the right, in our sole discretion, to reject orders that do not comply with certain requirements that we may establish from time to time. All aspects of order processing and fulfillment, including FatCow’s services, cancellation, processing, refunds and payment processing will be our responsibility. We will track the Qualified Purchases generated by your Affiliate Site and will make this information available to you through our website. To permit accurate tracking, reporting, and commission accrual, you must ensure that the Links between your website and our website are properly formatted.

Check what other items your referrals are buying. One great feature of the Amazon Associates program is that you get paid on items your referral buys, whether or not they buy the specific item you referred. Amazon stats will let you know what items you referrals bought. If you haven't yet promoted the item, and it's a fit for your blog or website, you should consider adding to your product list.
Thank you so much for a clear and concise breakdown of the Amazon Associate program. I’ve been ready (finally) to make the jump and have been working out my monetization strategies. This tutorial has not only helped me better understand how the program works, but has also given me some other – much simpler – ideas for other niche sites that I can get up and going very quickly! I appreciate your hard work and the effort you put into this. I look forward to reading more from you.
Thanks to your article, my anxiety and panic about getting started have vanished to a great extent. Coincidentally, this has come around the time when I had just purchased a PLR to WordPress tutorial which also came with an upsell that contained a course on Amazon promotion among others. I now also plan to purchase your course discussed here to that I can start setting my foot into the physical products affiliate marketing world.
The easiest way to find affiliate programs to promote is to check if the people selling products and services you love have an affiliate program – assuming those products and services would be relevant to the visitors to your blog or website. There are also multiple ways to find new quality products or services to promote to your audience based on their interests. You'll find more information on how to do this here.
How can affiliates fight back?. A world world Amazon affiliate strike where we all take our sites offline for a couple days so Amazon can feel the financial sting. Well there’s 2 options for me. Double my workload again to make it back to the point it is in Feb 2017 by late 2018. Or move onto something else. Finding amazon substitutes is not going to happen when one promotes 100’s of products in various niches.
Thanks for all the great info. I have had some moderate success with amazon before, but nothing of that magnitude. The best selling lists have works for me, as well as creating a ‘recommended’ list or ‘library’ full of interesting products, although I have always found its better to actually be interesting in the recommendations rather than just plugging anything.
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